Vacant job

Do you want to be part of developing the future of data-driven marketing? We are now looking for a Digital Analytics Specialist for an exciting consulting assignment with our client in Malmö. Here you will play a key role in developing analytical tools and creating insights that contribute to better customer experiences and more efficient marketing.

About the role:

As a Digital Analytics Specialist, you will work at the intersection of marketing, data, and digital development. You will be responsible for developing and further developing digital analytical tools used to monitor, analyze, and optimize marketing efforts.

The role is both strategic and operational, where you translate data into concrete insights and user-friendly solutions for both the marketing organization and the business.

Among other things, you will:

• Develop and maintain digital analytical tools for monitoring marketing.
• Create dashboards and reporting solutions that support business decisions.
• Map and analyze customer journeys across web and app for different customer segments.
• Identify opportunities for improvement within digital customer experiences and marketing.
• Collaborate with marketing, business, and other internal stakeholders to create data-driven ways of working.

We are looking for you who:

We believe you have experience in digital analytics, web analytics, or marketing analytics and thrive in a role where technology, business, and user experience meet.

To succeed in the role, we would like you to have:

• Experience in digital analytics and analytical tools.
• A good understanding of customer journeys and digital user behaviors.
• Experience in building reports, dashboards, and decision support materials.
• Ability to translate data into clear recommendations and improvement proposals.
• A structured approach and good collaboration skills.

It is an advantage if you have experience in digital marketing, web analytics, and working in larger organizations.

Practical details:

• Location: Malmö (headquarters)
• Scope: 80% (approx. 134 hours per month)
• Assignment period: July 2026 – December 2026
• Start: Immediately as agreed
• Travel: Accommodation and transport will be reimbursed as needed according to the client's guidelines