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Digital Analyst / Performance Marketing Specialist

Avaron AB

Skåne län, Malmö

Previous experience is desired

6 days left
to apply for the job

About the Company

At Avaron, you get the security of a permanent position combined with the variety of working on-site at different clients. We recruit specialists in everything from technology, IT, and industry to project management and business support – and regardless of the assignment, you have a consulting manager who is there for you and your development.

About the Role

Here you will play a key role in strengthening how a business tracks and optimizes its digital marketing. You will work with developing and managing digital analytics tools that provide better decision-making support, clearer tracking, and greater impact in marketing efforts.

The role sits at the intersection of data, marketing, and business. You create solutions that work for both the internal marketing team and business stakeholders, with a focus on making analysis practical and usable. You also contribute to a deeper understanding of the customer journey for different customer segments across both app and web, with the goal of improving both marketing and user experience. This is an interesting opportunity for you who want to combine strategic thinking with operational work in a role where your insights have a clear impact.

Responsibilities
  • You develop and manage digital analytics tools used to track and optimize marketing.
  • You create practical and strategic solutions that make it easier for both the marketing team and the business to work in a data-driven manner.
  • You map the customer journey for different customer segments across app and web to identify opportunities for improvement.
  • You translate analytical insights into concrete improvements in both marketing and user experience.
Requirements
  • Experience in digital analytics and performance marketing.
  • Experience in developing and managing analytics tools for tracking and optimizing marketing.
  • Ability to work both strategically and hands-on with tools and analysis.
  • Experience in mapping and analyzing customer journeys across both app and web.
  • Ability to create solutions that can be used by both marketing and business units.
  • Native-level Swedish and fluent English.
What We Offer
  • Permanent employment at Avaron AB
  • Pension plan
  • Wellness allowance of 5,000 SEK per year
Application

We hire on an ongoing basis – please apply as soon as possible.

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