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Influencer Marketing Coordinator at Gina Tricot

Gina Tricot AB

Västra Götalands län, Borås

Previous experience is desired

131 days left
to apply for the job

At Gina Tricot, we love to inspire. Since 1997, we have offered fashion for women in over 30 countries. With around 145 stores in five European countries, a growing e-commerce platform, and approximately 1,800 engaged employees, we continue to create new shopping experiences. Our culture is built on Passion & Commitment, Smartness, Challenge, and Teamwork – values that drive us forward every day. Whether you work in the office, in-store, or in the warehouse, you are part of the same journey where we together create an inspiring work environment and deliver the latest trends to our customers daily.

INFLUENCER MARKETING COORDINATOR

As an Influencer Coordinator, you hold an operational key role in enabling scalable and effective influencer and community work. You work closely with a team consisting of Team Leads and Specialists, supporting the team's success by driving the daily work forward.

The role involves a strong focus on structure, coordination, and relationship building, ensuring that collaborations with creators are executed smoothly and with high quality. You are responsible for operational priorities within creator and community work, as well as for the daily dialogue and relationship management with creators. Negotiations regarding compensation, contracts, and long-term collaborations are conducted in consultation with the Specialist and/or Team Lead, who set the framework and make final decisions.

You will report to the Head of Paid Media.

Your responsibilities include, among others:

  • Scouting new creators, primarily within the nano and micro segments

  • Managing onboarding and ongoing relationships with creators

  • Building and maintaining creator pools and internal structures

  • Ensuring continuity in collaborations and community work

  • Coordinating deliveries, deadlines, and rights

  • Developing creator proposals and materials for Specialists and Team Leads

WE BELIEVE YOU ARE OUR NEXT STAR IF YOU...

... are structured and thrive in an operational role with many contact points. You have a genuine interest in influencer marketing and social media, and are both communicative and skilled at building and nurturing relationships. You work independently, are solution-oriented, and have an eye for detail. At the same time, you thrive in a dynamic environment where the pace is sometimes high.

Qualifications

  • Experience working with influencers, social media, or similar areas

  • Strong organizational skills and experience handling multiple projects in parallel

  • Strong communication skills, both written and verbal

  • Experience working in a structured manner with documentation and processes is an asset

ABOUT THE POSITION

Employment type: Permanent employment with a 6-month probation period

Start date: As agreed

The position is based at our headquarters in Borås

ABOUT THE PROCESS

Selection and interviews are conducted on an ongoing basis.

At the end of the recruitment process, you will be required to present a passport or national ID, and if applicable, proof of residence permit if you hold citizenship outside the EU/EEA. This is to ensure that as an employer we can verify your identity and your right to work in Sweden.

As part of the process, a background check is also conducted to ensure a fair and secure recruitment process. The check is performed via Fortcheck, where you as a candidate identify yourself with BankID and have access to the result before it is shared with the recruiter.

WE OFFER MORE THAN JUST A JOB

When you start your career with us, you are welcomed into a team of fantastic colleagues. In the Gina Tricot Smile Academy, you will not only gain knowledge about the company and sales techniques – you will also become part of a large community and have the opportunity to network with like-minded individuals. We offer an inspiring workplace where the sense of community is strong and where you truly feel like part of the team. You will also enjoy a generous employee discount.

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