Sales and Business Developer at Germa

At Germa, you have the chance to combine business development, sales, and the opportunity to contribute to new products that make a significant impact in society.

About the Company

With appreciated products, customer focus, and great commitment from our team, Germa has been successful in our selected market segments within medical technology and defense for over a century.

Now we are ready to take the next step in the company's positive development! Together with you, we want to build further and broaden our offerings to our current partners and create new partnerships in segments where our technology and expertise are in demand. We are passionate about developing and manufacturing high-quality products that can be relied upon, creating safety in the critical situations and challenges that professional users face. We want you as an employee to thrive and succeed at Germa, and we welcome you to a workplace with a positive and family-oriented corporate culture, where openness and trust are close to our hearts.

We are now looking for a Sales and Business Developer

We are now looking for a Sales and Business Developer who wants to join us on our continued journey to develop Germa. In this recruitment, we are collaborating with Wikan Personal.

Your Responsibilities

As a Sales and Business Developer at Germa, you play a key role in the company's continued growth. You work both strategically and operationally, primarily with business development but also with sales in close collaboration with your immediate manager and product developers. You are responsible for developing new customers, distribution channels, and business areas, as well as sales to existing customers and distributors. You follow up and report on the strategic business development plan, sales, and key figures to the sales manager.

You work with customer quotes, customer relationships, and customer visits, and conduct product training and workshops. You represent Germa at trade fairs and networking events and are involved in working with sales budgets, sales/business development strategies, pricing strategies, and price lists. You also participate in product development teams, as well as the creation of user manuals and marketing documentation and activities in collaboration with internal functions.

The position involves international travel and approximately 40–60 overnight stays per year as needed.

Your Background/Your Qualities

We are looking for someone who preferably has documented experience in business development and sales directly to customers and through distributors, ideally 3–5 years, and who thrives in an independent role with significant responsibility. You are accustomed to working in smaller companies where teamwork is essential, and the daily tasks are varied. You are a team player who works selflessly, is self-driven, and has analytical and strategic thinking. You are used to planning, executing, and evaluating your work and making decisions based on consequence analysis. You have post-secondary education in a relevant field or have acquired equivalent experience through your professional life.

You have good technical understanding and interest, as well as the ability to create good working and business relationships at various organizational levels. You represent Germa's values professionally and communicate fluently in Swedish and English, both orally and in writing. Experience in sales work or other work within the defense sector, medical technology, civil preparedness, and public procurement is an advantage. Additional language skills in German, French, or Spanish are also advantageous.

We Offer You

At Germa, we offer you a stimulating and developing role in a stable and well-regarded company with strong future prospects. You will have the opportunity to influence both business development and the company's continued growth in close collaboration with management and product developers. We offer a secure employment in a family-oriented corporate culture where engagement, openness, and collaboration are integral parts of everyday life. The role also involves working in an international environment with exciting customer contacts worldwide.

Information and Contact

Does this sound like a job for you? Then you are welcome to submit your application at wikan.se. The deadline for applications is February 18, 2026.

The position is a permanent employment at AB Germa, and working hours are during the day. If you have questions about the position, please contact recruitment consultant Johanna Fondell at 044-590 65 02.

Welcome with your application!

About Wikan Personal

The operations of Wikan Personal are based on proximity and commitment to always provide good service to our customers and employees. We are deeply convinced that local anchoring, long-term customer relationships, and competent employees are the keys to successful collaborations in the recruitment and staffing industry. With a presence in 17 locations in Sweden, a turnover of approximately 400 million SEK, and around 700 engaged employees, we strive to be a reliable partner. Read more at www.wikan.se