Image that illustrates Salesman, telephone

Salesman, telephone

33 200 kr

Telemarketers etc.

30 800 - 35 000 kr / month

Women earn 106% of what men do.

Försäljning & inköp

What will be the salary after tax?

Salary progression Salesman, telephone

Average salary 33 200 kr
Males 32 400 kr
Females 34 500 kr

What does a salesperson in telemarketing do? – Tasks and work environment

A salesperson in telemarketing mainly works by contacting potential and existing customers via phone to sell products or services. Tasks include presenting offers, answering questions, handling objections, and closing sales directly during the call. The work often takes place in open-plan offices or call centers with a high pace and clear sales targets. The role requires endurance and good communication skills, as days are filled with many calls and varied customer responses.

Salary development over time

The profession of telemarketing salesperson has shown a clear salary increase in recent years. In 2022, the average salary was 29,500 kr per month, which increased to 32 400 in 2023. The latest figures for 2024 show a further increase to 33 200 on average. This corresponds to a total growth of approximately 12.5% over three years. The development reflects both increased demand for skilled telemarketers and some competition for labor, as well as employers needing to compensate for rising costs and inflation. Salaries may also be influenced by individual performance and bonus models common in the industry.

Salesperson, phone salary – complete overview

  • Average salary: 33 200 kr/month
  • Lowest salary: 30,800 kr/month (men), 33,700 kr/month (women)
  • Highest salary: 35,000 kr/month (men), 34,500 kr/month (women)
  • Hourly wage (average): 200 kr
  • Gender differences: Women earn 106% of what men do
  • Regional differences: Salary levels may vary depending on the geographical location of the workplace, but available statistics show small regional differences

Education and qualifications

Working as a telemarketing salesperson rarely requires formal education, but a high school diploma is common. Many employers offer internal training and introductory programs that provide the basic knowledge needed. Prior sales experience is meritorious but not always necessary, and personal suitability often weighs heavily in recruitment.

  • High school diploma: Most common background, often with a focus on trade or economics
  • Internal training: Employers often provide introductory training lasting 1–4 weeks
  • Prerequisites: Good Swedish language skills, both spoken and written, and basic computer skills
  • Certifications: Some employers offer sales training with certificates
  • Internship/trainee programs: Internships or trainee programs occur, especially for young and newly arrived individuals

Telemarketing has become one of the most common entry-level jobs for young people in Sweden and often offers a quick route into the labor market. Many get their first real job in this role, gaining valuable experience in communication and customer service. Several sales managers started their careers as telemarketers and advanced internally.

– statsskuld.se

Common benefits and compensations

Common benefits for telemarketing salespeople include commission-based pay, where a base salary is supplemented with bonuses based on sales results. Other benefits may include wellness contributions, competitions with prizes, and sometimes flexible working hours. Some employers also offer training initiatives and employee discounts on the company's products or services.

Competition and challenges

The labor market for telemarketers is relatively open, but competition for the best workplaces can be fierce. The industry is characterized by high staff turnover, meaning there are often vacancies but also high performance demands. A challenge is managing rejection and setbacks, as many calls lead to a no. The work can be psychologically demanding and requires resilience and the ability to stay motivated even during periods with weaker sales figures. At the same time, the profession offers good opportunities for rapid development for those who show initiative.

Tips for those wanting to become a telemarketing salesperson

To succeed as a telemarketing salesperson, it is beneficial to have strong communication skills, which facilitate building trust and convincing customers. Perseverance is crucial, as many calls may involve setbacks before a yes. Flexibility and adaptability help quickly find the right arguments for different customers and situations. A positive and energetic attitude often influences the calls positively and can increase the chances of closing deals. Self-discipline is important to maintain a steady pace and reach set goals, especially when working independently. Active listening and taking feedback from colleagues and managers often lead to quick improvement. Finally, patience makes it easier to handle periods with fewer successful closures and maintain motivation over time.

Key facts about Salesperson, phone

  • Education level: High school diploma most common, often internal training
  • Work environment: Office or call center, high pace
  • Typical employment form: Full-time, but part-time and hourly employment occur
  • Demand: About 550 job openings in the profession
  • Gender distribution: Women have slightly higher average salaries than men

Career paths and future prospects

After three to five years as a telemarketing salesperson, there are opportunities to advance to roles such as team leader, coach, or sales manager. Some take steps into more qualified sales roles within the company or switch to selling more complex products and services. Others develop within customer service or marketing. According to the Swedish Public Employment Service’s forecast, no exact assessment is provided due to limited statistical data, but there are many job openings in the industry. The industry continues to evolve, and with the right drive and commitment, internal career development opportunities are good.

Frequently asked questions about Salesperson, phone

  • What does a Salesperson, phone earn?
    - A salesperson in telemarketing has an average salary of 33 200 kr per month according to current statistics.
  • What education is required to become a salesperson in telemarketing?
    - Most often, a high school diploma, but many employers offer internal training and introductory programs.
  • What is the work environment like for telemarketers?
    - The work mainly takes place in offices or call centers with a high pace and clear sales goals.
  • Are there salary differences between men and women?
    - Yes, women have a slightly higher average salary and earn on average 106% of what men do within the profession.
  • What are the future prospects?
    - There are about 550 job openings in the profession, but no exact forecast is provided according to the Swedish Public Employment Service.
  • What personal qualities are important for the profession?
    - Good communication skills, perseverance, flexibility, and patience are central qualities.
  • Can I work part-time as a telemarketer?
    - Yes, both full-time, part-time, and hourly employment are common in the industry.

Who has the highest salary?
The highest salary for a Salesman, telephone is 35000 kr. This salary belongs to a man working in the Privately employed officials with a post-secondary education, less than 3 years. The highest salary for a woman in this profession is 34500 kr.
Who has the lowest salary?
The lowest salary for a Salesman, telephone is 30800 kr. This salary belongs to a man working in the Multiple sectors. The lowest salary for a woman in this profession is 33700 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 93% 26800 kr 27300 kr
25-34 95% 32500 kr 33000 kr
35-44 98% 34800 kr 35800 kr
45-54 38000 kr 38700 kr
Snitt 106% 32600 kr 33200 kr
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Salesman, telephone has the SSYK code 5242, which we use to match against the SCB database to obtain the latest salary statistics.

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