How much does a Marketing consultant make

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  2. Marketing consultant
Image that illustrates Marketing consultant

Marketing consultant salary

51 600 kr

Marketing analysts and marketers etc.

What will be the salary after tax?

44 900 - 60 900 kr / month

Women earn 87% of what men do.

Försäljning & inköp

Salary progression Marketing consultant

Average salary 51 600 kr
Males 55 800 kr
Females 48 700 kr
Profession Marketing consultant and its salary
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What does a Marketing Consultant do?

As a Marketing Consultant, you work on developing and implementing marketing strategies for companies and organizations. This involves identifying target audiences, analyzing market trends, and creating campaigns that increase brand awareness and sales. The work can be done in-house or on a consultancy basis, often in close collaboration with other departments such as sales and product development. The work environment is typically office-based, but it may also involve travel and meetings with clients.

Marketing Consultant salary

What does a Marketing Consultant earn? The average monthly salary is 51 600 SEK. However, there are gender differences in salaries, with men earning an average of 55 800 SEK while women earn 48700 SEK, which means that women earn about 87% of what men do. The average hourly wage is 310 SEK.

Salary development over time

We see that the salary development for marketing consultants has been positive. Last year, the average salary was 50 400 SEK, while this year it has risen to 51 600 SEK. The highest salary in the profession is 60,900 SEK, earned by a man who is a privately employed official with a post-secondary education of three years or more.

Education and qualifications

To become a Marketing Consultant, a post-secondary education in marketing, economics, or related fields is recommended. Many have a bachelor's degree as a foundation. Experience from the industry is also valuable and can sometimes weigh more than formal education.

Common benefits

Common benefits in the profession may include a company mobile phone, the possibility of remote work, and paid further education. Many employers also offer bonus models based on performance.

Competition and challenges

According to the Employment Agency, the demand for marketing consultants is high, and there are good opportunities to find work in the profession. However, it is a paradoxical recruitment situation where there are difficulties in finding the right skills and many who leave the profession.

Key facts about Marketing Consultant

  • Salary range: 44,900 SEK to 60,900 SEK
  • Recommended education: Post-secondary education in marketing
  • Work environment: Office-based with opportunities for travel

Tips for working as a Marketing Consultant

For those who want to be successful as a Marketing Consultant, it is important to stay updated with the latest market trends and technologies. Building a strong network and having good communication skills is also crucial.

Career paths and future prospects

After a few years as a Marketing Consultant, you can advance to roles such as marketing manager or strategy consultant. The future prospects are good, and the demand for marketing analysts and marketers is expected to remain unchanged over the next five years.

Frequently asked questions about Marketing Consultant

  • What does a Marketing Consultant earn? A Marketing Consultant earns an average of 51 600 SEK per month.
  • How do you become a Marketing Consultant? Typically, a post-secondary education in marketing or a related field is required, along with relevant work experience.
  • Is it easy to get a job as a Marketing Consultant? Yes, the opportunities are significant according to the Employment Agency.
  • Is it stressful to work as a Marketing Consultant? The workload can be high, especially during campaign launches and deadlines.
  • What qualities are important for a Marketing Consultant? Communication, creativity, and analytical skills are important qualities.
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Richard Andersson

Richard Andersson - 2025-04-21 13:12:37

Occupation
Who has the highest salary?
The highest salary for a Marketing consultant is 60900 kr. This salary belongs to a man working in the Privately employed officials with a post-secondary education, 3 years or more. The highest salary for a woman in this profession is 54600 kr.
Who has the lowest salary?
The lowest salary for a Marketing consultant is 44900 kr. This salary belongs to a woman also working in the Privately employed workers. The lowest salary for a man in this profession is 48100 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 110% 32100 kr 32300 kr
25-34 95% 43800 kr 44100 kr
35-44 91% 51600 kr 52200 kr
45-54 85% 56400 kr 57400 kr
55-64 82% 64400 kr 65700 kr
Snitt 87% 50900 kr 51600 kr
* Empty columns indicate that the statistical data was insufficient to allow for a statistically significant conclusion.
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Marketing consultant has the SSYK code 2431, which we use to match against the SCB database to obtain the latest salary statistics.

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Salary, Taxes, and Fees
Net salary 31 377
Net salary
31 377
Taxes
11 738
Fees
12 129

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