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Digital Marketing Specialist at AktivBo (Swedish/German Required)

Performiq AB

Stockholms län, Stockholm

Previous experience is desired

43 days left
to apply for the job

Job Description & Offer

Do you want to combine digital marketing with international growth in a company that makes a real difference for people? AktivBo is now looking for a Digital Marketing Specialist who wants to take a central role in the company's continued expansion in the European market. The role involves close collaboration with both the Swedish and German operations, which requires fluent proficiency in Swedish and German, both spoken and written. In this role, you will become part of AktivBo's marketing and sales team, working closely with the Business Manager and CEO to strengthen the digital presence, generate qualified leads, and create business opportunities across multiple markets.

About the Role

As a Digital Marketing Specialist, you are responsible for developing and executing marketing activities throughout the entire digital customer journey – from creating interest and driving traffic to converting leads into business opportunities. The role combines both strategic and operational work and covers areas such as digital advertising, content marketing, marketing automation, SEO, SEM, website development, webinars, PR, and events. You will become a key part of AktivBo's continued growth journey and will have significant opportunities to influence how marketing efforts develop moving forward.

Key Responsibilities

  • Plan, execute, and follow up on digital marketing campaigns.
  • Be responsible for and develop work related to SEO, SEM, and conversion optimization.
  • Create engaging content for the website, blog, social media, reports, and PR materials.
  • Build and optimize landing pages, campaigns, and workflows in HubSpot or similar platforms.
  • Work with lead generation and marketing automation to support the sales process.
  • Coordinate webinars, events, and other marketing activities.
  • Contribute to the development of AktivBo's digital marketing strategy in international markets.

Profile

We are looking for someone who:

  • Has experience in digital marketing within B2B.
  • Has experience with lead generation as well as SEO and SEM.
  • Has experience in content marketing and marketing automation.
  • Has experience driving projects and coordinating activities among various stakeholders.
  • Has relevant post-secondary education in fields such as marketing, communication, or economics.
  • Communicates fluently in Swedish and German, both spoken and written.
  • Has good knowledge of English.

To thrive in this role, we believe you are self-motivated, structured, and unpretentious. You enjoy taking initiative, are driven by creating results, and thrive in an environment where you can switch between strategic questions and operational execution. You are curious, development-oriented, and motivated by working in a company with international ambitions.

Other Details

  • Start: According to agreement
  • Scope: Full-time
  • Location: Stockholm

In this recruitment, AktivBo collaborates with PerformIQ. For questions about the position, you are welcome to contact the responsible recruitment consultant, Filip Lundström, at [email protected] (mailto:[email protected]). Selection and interviews are conducted on an ongoing basis, which means the position may be filled before the application deadline. We welcome your application today!

Company Presentation

AktivBo is an innovative SaaS and consulting company that helps housing and property companies develop their customer relationships and improve the quality of life for tenants. Today, the company collaborates with over 500 housing and property companies in 20 countries and continues its international expansion. At the headquarters on Östermalm in Stockholm, approximately 30 employees work in an entrepreneurial environment with short decision-making paths, great personal responsibility, and close collaboration between different functions. Here, you are offered a varied and developmental role where you have the opportunity to influence both your own work and the company's continued growth. AktivBo offers competitive conditions, good benefits, and the security of an established company – combined with the energy and opportunities found in a company with strong confidence in the future and growth ambitions.

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