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- LIA – Marketing & Content: Business-oriented Marketing in Sustainability
LIA – Marketing & Content: Business-oriented Marketing in Sustainability
Ecareer ABVästra Götalands län, Göteborg
Previous experience is desired
178 days left
to apply for the job
Do you want to work with content that creates real business value? We are looking for an LIA student who wants to help develop marketing communication that assists companies in understanding their need for structured sustainability work – even before the first customer dialogue takes place.
With us, marketing is directly linked to business and sales. What you produce should not only be inspiring – it should drive business.
About the assignmentAs an LIA in Marketing & Content, you will work operationally to produce and structure content that strengthens our market position and creates demand.
You will work closely with our Demand & Market function and gain insight into how:
Market analysis is transformed into concrete communication
Customer insights are structured into pedagogical and value-creating material
Content is used strategically to support business development and sales processes
Develop content for digital channels
Create guides and simpler knowledge materials in the field of sustainability
Produce presentation and sales support materials
Structure messages and value propositions based on the target audience
Support the development of marketing materials related to the company's business goals
Is studying marketing, content, communication, or similar at a vocational school
Is analytical and can translate complex information into clear communication
Has excellent writing skills
Is structured and self-driven
Has an interest in business development and sustainability issues
Business-oriented experience You will gain an understanding of how marketing is used strategically to create business opportunities.
Practical responsibility You will produce material that is used in real customer dialogues and marketing activities.
Insight into the field of sustainability You will work in a context where sustainability work, business development, and marketing meet.
Insight into Demand & Market work You will understand how demand is built systematically through content, positioning, and target audience work.
Send your application with a CV and a short text about:When your internship/LIA will take place and how long the period is
Why you are interested in the internship position
Any previous experience with similar tasks
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