Tourism Secretary salary

  1. Salary statistics
  2. Tourism Secretary salary
Image that illustrates Tourism Secretary

Tourism Secretary salary

47 900 SEK

Planners and investigators etc.

Latest available salary statistics are for 2025. Compare average pay, salary range and related job listings.

30 400 - 62 400 SEK / month

Women earn 92% of what men do.

Administration, ekonomi

Average salary 47 900 SEK/month Monthly gross salary
Salary range 30 400 - 62 400 SEK Latest available range Data year 2025 Latest published dataset

Related tools

Calculate take-home pay for Tourism Secretary 47 900 SEK/month prefilled Calculate gross salary for Tourism Secretary Start from net pay More salary pages Browse more roles Open jobs for Tourism Secretary 325 matching jobs in Administration, ekonomi

Jump to

Salary trend About the role What does a Tourist Secretary do? – Tasks and work environment Lönetrender över tid Tourist Secretary salary – comprehensive overview Open jobs Related occupations About the data FAQ

Salary progression Tourism Secretary

Average salary 47 900 kr
Males 50 500 kr
Females 46 600 kr
1 Likes 0 Comments 325 Vacant jobs ->

What does a Tourist Secretary do? – Tasks and work environment

A Tourist Secretary works with informing, guiding, and inspiring visitors at tourist offices, information centers, or within municipal and regional tourism activities. The main duties include providing personal service to tourists, handling questions about local attractions, activities, and accommodations, as well as promoting destinations through various channels. The role also involves collaborating with local businesses, organizing events, and sometimes compiling statistics or reports related to tourism. The work environment is often customer-facing, with much contact via in-person interactions, phone, and digital platforms, and the pace can be high during the tourist season.

Lönetrender över tid

Over the past three years, Tourist Secretaries have experienced steady salary growth. In 2022, the average salary was 43,200 SEK per month, followed by an increase to 46 500 SEK in 2023. In 2024, the average salary has risen further to 47 900 SEK, representing a total increase of approximately 7.6% over three years. This positive trend is linked to increased demand for qualified personnel in the tourism sector, as well as a need for broader skills in digital communication and destination development. The salary increase also reflects efforts in the labor market to retain and attract experienced employees in the profession.

Tourist Secretary salary – comprehensive overview

  • Average salary: 47 900 SEK/month
  • Lowest salary: 30,200 SEK/month
  • Highest salary: 60,200 SEK/month
  • Hourly wage (average): 280 SEK
  • Women earn: 46 600 SEK/month (92% of men's salary)
  • Men earn: 50 500 SEK/month
  • Regional differences: Data on variations is unavailable

Education and qualifications

To work as a Tourist Secretary, a post-secondary education in tourism, service management, or similar fields is usually required. Many employers also value experience from customer service, administration, or marketing roles. Good language skills and digital competence, especially within information and communication technology, are often advantageous.

  • Post-secondary education: Tourism programs or similar (2–3 years)
  • Courses/certifications: Service, marketing, digital communication
  • Internships: Strongly recommended during studies
  • Language skills: English and preferably additional languages
  • Prerequisites: High school diploma, especially in social sciences or economics

Many Tourist Secretaries have opportunities to work on creative projects, such as local event planning or developing new digital services. The profession particularly attracts individuals who want to combine service, communication, and community development. Quickly adapting to changes in travel habits and technology is often crucial for success.

– statsskuld.se

Common benefits and compensation

Benefits for Tourist Secretaries may include wellness allowances, extra vacation days during the low season, opportunities for professional development, and sometimes access to discounted local activities or accommodations. Some employers also offer flexible working hours and the possibility to work partly remotely outside the high season.

Competition and challenges

The job market for Tourist Secretaries is characterized by a balance with moderate opportunities according to the Swedish Public Employment Service. Challenges mainly involve meeting visitors' high expectations for service and accessibility, especially during busy tourist seasons. Technological developments and changing travel patterns demand ongoing skills development, particularly in digital tools and marketing. There is also some competition for the most attractive positions in larger tourist destinations. At the same time, the profession offers good opportunities for variation and development for those who are flexible and proactive.

Tips for aspiring Tourist Secretaries

To succeed as a Tourist Secretary, it is beneficial to be communicative and enjoy meeting people from diverse backgrounds. Developing digital skills opens up more job opportunities, especially in marketing and information management. Customer service and flexibility are essential traits, as the work often involves quick adjustments and varied tasks. It is recommended to actively network within the tourism industry and seek internships or summer jobs during studies. Language skills beyond English give a competitive edge, and an interest in local development and community issues is appreciated by many employers. Being solution-oriented and resilient helps during the busy season when the pace is high.

Key facts about Tourist Secretaries

  • Salary range: 30,200–60,200 SEK/month
  • Average salary: 47 900 SEK/month
  • Education level: Post-secondary (tourism, service, marketing)
  • Work environment: Customer-facing, often seasonal
  • Job openings in the profession: 758

Career paths and future prospects

After three to five years in the profession, a Tourist Secretary can advance to roles such as tourism manager, destination developer, or specialized project leader within tourism. Many choose to further their education in marketing, event production, or digital communication to broaden career opportunities. The Swedish Public Employment Service assesses that opportunities for employment are moderate, and demand is expected to remain unchanged over the next five years. The profession offers stability for those who are flexible and willing to develop their skills in new areas, especially as digitalization and sustainable tourism grow in importance.

Frequently asked questions about Tourist Secretaries

  • What does a Tourist Secretary earn?
    - A Tourist Secretary has an average salary of 47 900 SEK per month.
  • What education is required to become a Tourist Secretary?
    - Typically, post-secondary education in tourism, service, or marketing is required.
  • Are there significant salary differences between men and women?
    - Yes, women earn on average 92% of men's salaries in the profession.
  • What is the job market outlook for Tourist Secretaries?
    - Opportunities are considered moderate, and demand is expected to be stable in the future.
  • How much does the top-earning Tourist Secretary make?
    - The highest salary is 60,200 SEK per month and belongs to a male in the municipal sector with research education.
  • What benefits are typically offered?
    - Common benefits include wellness allowances, extra vacation days, professional development, and sometimes flexible hours.
  • Can you work remotely as a Tourist Secretary?
    - Some remote work opportunities exist, especially outside the high season and in administrative roles.

Richard Andersson

Richard Andersson - 2026-05-25 17:42:28

Occupation
Who has the highest salary?
The highest salary for a Tourism Secretary is 62400 kr. This salary belongs to a man working in the Municipal sector with a postgraduate education. The highest salary for a woman in this profession is 59800 kr.
Who has the lowest salary?
The lowest salary for a Tourism Secretary is 30400 kr. This salary belongs to a man working in the Government sector. The lowest salary for a woman in this profession is 31900 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 98% 31500 kr 32600 kr
25-34 94% 41200 kr 41700 kr
35-44 93% 46200 kr 46700 kr
45-54 93% 49700 kr 50100 kr
55-64 90% 50900 kr 51300 kr
65-68 93% 51400 kr 51800 kr
Snitt 92% 47500 kr 47900 kr
* Empty columns indicate that the statistical data was insufficient to allow for a statistically significant conclusion.
Salary per sector
Salary based on education
Register an account before you can comment

To write a comment you need to create an account.

Default Avatar

About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Tourism Secretary has the SSYK code 2422, which we use to match against the SCB database to obtain the latest salary statistics.

Search salary statistics for occupation
8000 kr
90000 kr
Vacant jobs
Show more
Similar occupations

Compare salary, work tasks and job outlook in adjacent occupations to find roles with similar skills or pay levels.

  • Read more about working as Punch card punch

    Punch card punch salary

    Average salary: 36 600 SEK/month • Administration, ekonomi

    Other office assistants and secretaries

    Compare with Tourism Secretary

    Wed, 24 Jun 2026 - 08:09
  • Read more about working as Mathematical statistician

    Mathematical statistician salary

    Average salary: 54 300 SEK/month • Administration, ekonomi

    Statisticians

    Compare with Tourism Secretary

    Wed, 24 Jun 2026 - 05:48
  • Read more about working as Administrators, investigators, public administration

    Administrators, investigators, public administration salary

    Average salary: 47 900 SEK/month • Administration, ekonomi

    Planners and investigators etc.

    Compare with Tourism Secretary

    Wed, 24 Jun 2026 - 08:28
  • Read more about working as Accounting economist

    Accounting economist salary

    Average salary: 45 700 SEK/month • Administration, ekonomi

    Accountants

    Compare with Tourism Secretary

    Wed, 24 Jun 2026 - 07:42
  • Read more about working as Media consultant

    Media consultant salary

    Average salary: 48 400 SEK/month • Administration, ekonomi

    Information officers, communicators and PR specialists

    Compare with Tourism Secretary

    Wed, 24 Jun 2026 - 08:06
  • Read more about working as Advertising editor

    Advertising editor salary

    Average salary: 48 400 SEK/month • Administration, ekonomi

    Information officers, communicators and PR specialists

    Compare with Tourism Secretary

    Wed, 24 Jun 2026 - 05:51
Latest posts
  • Promocode - Discount code for Smartphoto

    Promocode

    Discount code for Smartphoto

    Mon, 22 Jun 2026 - 12:00
  • Public Opinion - Novus Opinion Poll 2026-06-17 – Social Democrats Lose

    Public Opinion

    Novus Opinion Poll 2026-06-17 – Social Democrats Lose

    Wed, 17 Jun 2026 - 09:35
  • National Debt - National Debt – Level, GDP Share, and Development to 2026

    National Debt

    National Debt – Level, GDP Share, and Development to 2026

    Mon, 8 Jun 2026 - 09:59
  • Inflation - Inflation May 2026 – KPIF Rises to 1.5 Percent

    Inflation

    Inflation May 2026 – KPIF Rises to 1.5 Percent

    Thu, 4 Jun 2026 - 08:30
  • Tips - Create a Professional Website with AI - That's Why I Built Deffe.com

    Tips

    Create a Professional Website with AI - That's Why I Built Deffe.com

    Tue, 19 May 2026 - 22:28
  • Municipality -

    Municipality

    Tue, 19 May 2026 - 00:35
Salary, Taxes, and Fees
Net salary 31 390
Net salary
31 390
Taxes
11 718
Fees
12 582

With our Swedish tax calculator, you can easily calculate your after-tax income (net salary).

Swedish Church Member

* Updated with 2026 taxes

Explore more topics

Continue exploring Statsskuld.se

Hand-picked next steps that connect calculators, public data and articles.

Latest articles