Vacant job

Become part of the world's largest humanitarian movement. The Red Cross is the world's largest humanitarian movement and is present in 191 countries. When disaster strikes, we are already on the ground to help vulnerable people, not least thanks to 16 million volunteers. The Swedish Red Cross operates in the fields of crisis and disaster, protection issues, as well as health and care. We have the trust to convert contributions from individuals, companies, and authorities into concrete actions for the most vulnerable. We strive to save lives and give hope everywhere, every day. Regardless of your role, you contribute – in your specific profession and through initiative and courage. Welcome to our world!

Do you want to develop donor relations at the Red Cross?

Are you passionate about data-driven marketing, customer journeys, and fundraising? Do you have experience in telemarketing and developing long-term customer relationships, and are you driven by creating results through analysis, insights, and optimization? Then this might be the role for you. At the Red Cross, you have the opportunity to combine business acumen and innovation with a meaningful mission. We are now looking for a Senior Relationship Marketer who wants to take overall responsibility for our telemarketing activities and contribute to developing customer journeys that strengthen fundraising and loyalty. You will become an important part of an engaged team focused on increased fundraising and long-term relationships with people who want to contribute to a more humane society.

About the role

As a CRM Marketer, you are responsible for developing and optimizing our telemarketing efforts and driving initiatives that enhance the donor experience and fundraising. You work closely with colleagues in fundraising, other CRM marketers, digital communications, and external partners to ensure our activities are relevant, effective, and contribute to a stronger business.

Your main responsibilities

• Drive, develop, and renew our telemarketing activities together with an external agency to increase both fundraising and donor loyalty.
• Develop and project-manage activities in the donor journey across digital and postal channels to enhance donor experience, fundraising, and loyalty.
• Identify new opportunities to increase fundraising through analysis, data-driven insights, and creative initiatives.
• Monitor, analyze, and optimize campaigns, processes, and results.
• Contribute to the development of future CRM marketing within the Red Cross.

You have

• Three to five years of experience in ordering, project-managing, and developing telemarketing operations together with external suppliers.
• Experience in project management within CRM marketing.
• Experience in producing communications – for example, copywriting.
• Strong analytical skills and a habit of working in a data- and insight-driven manner to create results.
• Good collaboration skills and a non-hierarchical approach.
• Interest in how AI and new technology can be used to improve efficiency and relevance within CRM, telemarketing, and digital fundraising.

It is an advantage if you have

• Experience from a fundraising organization or non-profit activity.
• Experience with agile working methods in marketing or digital teams.
• Experience with marketing automation, AI tools, or advanced segmentation.
• Experience in digital marketing, conversion optimization, and CRO work.
• Understanding of digital payment flows, conversion optimization, and user experience.

About the team

You will become part of an agile and engaged team with shared responsibility for strengthening the relationship with our donors. We work closely together, share knowledge, and are driven by creating the greatest possible value for the Red Cross's humanitarian work. Here you have the opportunity to influence both strategically and operationally – and to help develop the future of fundraising together with knowledgeable and engaged colleagues.

Other information

The position is a permanent full-time role located at our office on Kungsholmen in Stockholm. We apply a six-month probation period. Currently, we work an average of three days per week from the office and offer the possibility of remote work for the remaining time.

Start date according to agreement.

How we recruit

We welcome your application no later than 2026-08-10. You apply by answering the selection questions and attaching your CV. If you have questions about the position, you are welcome to contact the recruiting manager, Malin Barnö, at [email protected].

The Swedish Red Cross strives to be an inclusive organization with employees who contribute to diversity in perspective, experience, and background. We believe this makes us more relevant. Therefore, we are keen to recruit people with different ethnic and social backgrounds, gender identities and expressions, religion, age, disabilities, and sexual orientations.

Our recruitment process starts with an initial selection based on a established requirement profile and is followed by interviews and, in some cases, online tests, as well as background checks and reference checks.

As the Swedish Red Cross is part of the "Inter-Agency Scheme for the Disclosure of Safeguarding-related Misconduct" to protect our sector from sexual abuse, we ask specific questions regarding this to your references. Final candidates may also be screened against EU and UN sanctions lists.

Visit our career page to get to know the Swedish Red Cross a little better. Here you will also find information about conditions, our culture, and contact details for the trade unions represented here.

We kindly decline calls from recruiters selling recruitment-related services.