Project manager, advertising salary

Salary and Work for Advertising Project Managers

As an advertising project manager, you have a dynamic and creative role where you are often responsible for driving campaigns and projects from start to finish. You act as a bridge between clients and creative teams, ensuring that projects are delivered on time and within budget. The average salary for the profession is 51 600 SEK per month, which is an increase from 48700 SEK since the last measurement.

Salary Structure and Gender Distribution

There is a clear gender pay gap within the profession. Men earn an average of 55 800 SEK per month, while women earn 48 700 SEK, meaning that women earn 87% of what men do. These differences indicate that there is still work to be done to achieve equality within the field.

Education and Requirements

To become an advertising project manager, a relevant university education in marketing, communication, or similar fields is usually required. Experience in project management and knowledge of digital tools and platforms are also highly valuable. Many employers also prioritize soft skills such as leadership, communication, and problem-solving abilities.

What Does the Work Entail as an Advertising Project Manager?

As an advertising project manager, you work on planning, executing, and evaluating marketing campaigns. This includes setting goals, creating timelines, budgeting, and coordinating various teams and external vendors. Your work may also involve analyzing market data and consumer behavior to adjust campaigns and achieve better results.

Benefits and Working Conditions

The benefits for advertising project managers can vary depending on the employer. Common benefits may include a company-paid mobile phone, gym membership, or opportunities for further education. These benefits can make the profession even more attractive and contribute to a better work-life balance.

Future Outlook and Job Opportunities

According to the forecasts from the Swedish Public Employment Service, the job opportunities for market analysts and marketers, a group that includes advertising project managers, are good. At the national level, the opportunities are considered significant and expected to remain unchanged over a five-year period. The recruitment situation is characterized by recruitment difficulties while many are leaving the profession.

In summary, advertising project managers are in a profession with good future prospects and opportunities for personal and professional development. With the right education and experience, you can expect a competitive salary and a dynamic work environment.