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Product Marketing Specialist at Vitec Fastighet

Vitec Software Group AB (Publ)

Stockholms län, Stockholm

Previous experience is desired

25 days left
to apply for the job

Do you want to work closely with product and business and help clarify the value of solutions that are used daily by nearly 600 property owners and 1.5 million tenants across Sweden?

We are now strengthening our marketing team with a Product Marketing Specialist who will work operationally to package, communicate, and launch our products and features in the market.

We see a great opportunity to develop how we package and communicate our products to make the value even clearer for both customers and our sales organization.

Vitec Fastighet is part of Vitec Software Group and a leading provider of property systems. We have about 150 employees in 11 offices across Sweden. The position is based at our office on Lindhagensgatan in Stockholm. Read more about us here.

You will be part of a marketing team of three people who work closely with product management and the sales organization.

About the role

As a Product Marketing Specialist, you will work to clarify the value of our products and create materials that strengthen the dialogue with the market and our sales organization.

Main tasks and responsibilities:

  • Go-to-market: Together with the marketing team, product managers, and sales organization, plan and execute launches of new products or features.

  • Positioning & Messaging: Design how products are communicated, what value they create for the customer, and how the message is tailored to different target groups.

  • Market Analysis: Monitor developments in the market and among our competitors to identify opportunities and strengthen our offering.

  • Sales Support: Create sales materials such as presentations, product sheets, and other support in customer dialogues.

  • Content & Campaigns: Design content and campaigns in our digital channels to increase awareness and create business opportunities.

  • Collaboration: Act as a link between product development, sales, and the marketing department.

The role is operational and execution-oriented – you structure, produce, and drive the work forward on a daily basis. You will play an important role in clarifying the value of our products and contributing to strengthening how they are perceived in the market.

What we believe you will enjoy
  • Transforming technical information into clear and compelling messages

  • Working closely with the business and seeing the concrete impact of your work

  • Creating structure and clarity in materials and communication

  • Having many points of contact and collaborating cross-functionally

We believe you have
  • Post-secondary education in marketing, communication, or similar

  • 2 - 4 years of experience in B2B marketing

  • Strong ability to formulate messages and structure complex information

  • Experience in creating sales support materials

  • Familiarity with working in a marketing team close to sales or product organization

  • Experience in marketing in digital channels (LinkedIn)

It is a plus if you have:
  • Experience from SaaS or system companies

  • Experience from the real estate industry

To thrive with us

You are structured, unpretentious, and responsible. As a person, you have a creative streak and contribute ideas and knowledge that develop our marketing. You have good communication skills and are comfortable collaborating with both product managers and salespeople.

The role requires a strong drive. You are proactive and persistent, and have no problem reaching out to the right people in the organization to get things done. You do not wait for tasks to be assigned but drive your work forward and ensure that projects and activities keep pace.

You thrive in a role where you identify what needs to be done and take responsibility for driving the work all the way to completion.

We offer

At Vitec Fastighet, you will work in a stable and long-term product company where our solutions are business-critical in the real estate industry.

You will be part of an engaged team where we collaborate closely with product and sales, share knowledge, and support each other in our work. At the same time, there are good opportunities to develop in the role and help shape how we work with product marketing going forward.

In addition, we offer collective agreements and benefits such as wellness grants and health check-ups, as well as hybrid work.

With us, employees are an important part of our success, and we strive to show this in how we work together every day.

Does this sound like a job for you?

The application deadline is April 6. We review applications on an ongoing basis, so please fill out your application today.

Contact Karin Liiw, CMO [email protected] if you want to know more.

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