BE Group is looking for a Sales Manager for Region East

BE Group is a leading independent steel distributor that stocks and processes steel, stainless steel, and aluminum for customers primarily in the construction and manufacturing industries. Through the company's production service, customers can order customized steel details to streamline their production processes. The company's largest markets are Sweden and Finland. The headquarters is located in Malmö. The company has around 640 employees, generates 4.7 billion (2024), and has been listed on Nasdaq Stockholm since 2006. Learn more about us at begroup.se

Responsibilities:

As our new Sales Manager for Region East, you will be responsible for leading and developing the sales team, building strong customer relationships, and ensuring that sales targets are met within the region. You will work strategically to identify new business opportunities and drive sales initiatives that support the company's overall goals. The role also includes:

• Developing and implementing overall sales strategies for the region.
• Leading, motivating, and developing the sales team.
• Having your own customer responsibility including new customer acquisition.
• Ensuring that budgeted sales targets are met and reporting results to the Sales Manager Sweden.
• Identifying new business opportunities and building strong customer relationships.
• Participating in and representing the company at industry fairs and other events.
• Being part of the sales management team with other regional managers.

The assignment involves travel within and outside the region. You are expected to be physically present at the office in Norrköping to lead and motivate.

Who are you?

We are looking for an experienced leader who is passionate about developing and motivating sales teams. You have technical understanding, experience in B2B sales, and thrive in customer interactions. You likely have a university degree in economics, sales, marketing, or similar. Additional training in leadership and sales is an advantage.

To succeed in the role, we see that you as a person are:

• A coaching leader who can inspire your employees to great achievements.
• Customer-focused and have documented experience in building long-term business relationships.
• Solution-oriented and skilled at identifying customer needs and offering tailored solutions.
• An excellent communicator with the ability to negotiate favorable agreements.
• Analytical and can use sales data to make strategic decisions.
• Results-oriented and driven to meet and exceed sales targets.
• Familiar with working with ERP and business systems.

For this role, you need:

• Several years of experience in technical sales, preferably within construction or industry.
• Good language skills in Swedish and English, both spoken and written.
• A valid driver's license (B).

Contact Person

In this recruitment, BE Group collaborates with Jefferson Wells/ManpowerGroup. If you have questions regarding the position or the process, please feel free to contact our executive recruitment consultant Patrik Nordberg at tel 040-660 6355 or email [email protected]. Selection is ongoing, and the position may be filled before the application deadline has passed.

We would like to receive your application by December 21, 2025.

Welcome with your application!