Image that illustrates Travel planner

Travel planner

40 000 kr

Event and travel producers etc.

36 800 - 44 000 kr / month

Women earn 88% of what men do.

Försäljning & inköp

What will be the salary after tax?

Salary progression Travel planner

Average salary 40 000 kr
Males 44 000 kr
Females 38 600 kr

What does a travel planner do? – Tasks and work environment

A travel planner is responsible for creating, coordinating, and executing trips for companies, organizations, or individuals. The role involves analyzing customer needs, booking transportation and accommodations, and coordinating activities and logistics for the entire travel experience. Administration, customer contact, and problem-solving, especially during unforeseen events or changes to the itinerary, are often included. Travel planners typically work in an office environment but may also travel to inspect destinations or attend major events. The pace can be high, especially during peak seasons, requiring good organizational skills and the ability to manage multiple projects simultaneously.

Salary development over time

The salary development for travel planners shows clear variation over the past three years. In 2022, the average salary was 33,400 SEK per month, which increased sharply to 41 600 SEK in 2023, a rise of about 25%. In 2024, the average salary has been adjusted downward to 40 000 SEK, which can be explained by changes in industry demand and increased competition for jobs. The significant increase between 2022 and 2023 coincided with a recovery after the pandemic's impact on the travel industry, as demand for qualified travel planners rose rapidly. The slight decline in 2024 suggests stabilization, with salaries now better reflecting market conditions and increased digitalization within the profession.

Travel planner salary – complete overview

  • Average salary: 40 000 SEK/month
  • Lowest salary: 36,800 SEK/month
  • Highest salary: 44,000 SEK/month
  • Hourly wage (average): 240 SEK
  • Gender differences: Women earn 38 600 SEK (88% of men’s average salary 44,000 SEK)
  • Regional differences: Vary, but generally slightly higher salaries in larger cities

Education and qualifications

To work as a travel planner, a post-secondary education in tourism, events, or similar fields is usually required. Many employers value experience from service jobs and good language skills. Practical experience from the travel industry can be advantageous, and there are opportunities to supplement with specialized courses or certifications depending on employer requirements.

  • Post-secondary education: Tourism, events, or economics (1–3 years)
  • Certifications: Specialized courses in travel administration or digital booking systems
  • Internships: Often advantageous and sometimes a requirement for employment
  • Language skills: English and additional languages are a plus
  • Prerequisites: High school diploma, often with a focus on tourism or commerce

Many travel planners build strong networks with local suppliers and partners, which opens up unique travel solutions for clients. Contacts and creativity are often crucial for creating memorable experiences and finding tailored options that are not always available to the general public.

– statsskuld.se

Common benefits and compensations

Travel planners are often offered benefits such as employee discounts on travel, opportunities for remote work, and flexible hours. Some employers include wellness allowances, pension schemes, and bonus programs linked to performance. Sometimes, opportunities for study trips and professional development within the industry are also available.

Competition and challenges

The job market for travel planners is characterized by some competition, especially in larger cities where demand for qualified staff is highest. Digitalization and automation of booking systems have changed the role, requiring continuous skills development. An important challenge is to quickly adapt to changing travel conditions and customer demands, especially during global events affecting travel. Flexibility and problem-solving skills are central to success. Additionally, high standards are set for service and communication, both internally and externally.

Tips for aspiring travel planners

To succeed as a travel planner, it is good to be both organized and service-minded, as the profession requires careful planning and a genuine interest in helping others. Developing strong language skills and good communication abilities provides great advantages in customer contact and international collaborations. Initiative and creativity are key qualities when it comes to finding unique solutions and customizing trips to meet customer wishes. Staying updated on digital tools and industry news is also essential, as is building networks with suppliers and partners. Good stress management and quick problem-solving skills facilitate handling unexpected situations. Finally, being flexible and curious is beneficial, as the profession often involves varied tasks and rapid changes.

Key facts about travel planners

  • Average salary: 40 000 SEK/month
  • Gender difference: Women earn 88% of men's salary
  • Education level: Post-secondary education in tourism or events (1–3 years)
  • Work environment: Office-based with elements of travel and high pace
  • Job openings: Approximately 550 advertised positions within the profession

Career paths and future prospects

After three to five years as a travel planner, there are opportunities to advance to roles such as team leader, project manager, or specialist in corporate travel and event planning. Experience can also lead to positions as a sales manager, product developer, or consultant within the travel industry. The employment agency's forecasts indicate continued demand, especially for those combining industry experience with digital skills and language proficiency. Increased globalization and changing travel habits mean the profession is evolving rapidly, and those willing to further their education have good opportunities for continued career development.

Frequently asked questions about travel planners

  • What does a travel planner earn?
    - The average salary for a travel planner is 40 000 SEK per month.
  • What education is required to become a travel planner?
    - A post-secondary education in tourism, events, or economics is most common, often lasting 1–3 years.
  • Are there salary differences between women and men?
    - Yes, women earn on average 38 600 SEK and men 44,000 SEK, which corresponds to 88% of men's salary.
  • What is the job market like for travel planners?
    - There are approximately 550 job openings within the profession according to current statistics.
  • What benefits are common in this profession?
    - Employee discounts on travel, flexible working hours, wellness allowances, and opportunities for remote work are common.
  • What are the highest and lowest salaries for travel planners?
    - The highest salary is 44,000 SEK and the lowest 36,800 SEK per month.
  • What personal qualities are important for a travel planner?
    - Being organized, service-oriented, flexible, and problem-solving are key qualities.

Who has the highest salary?
The highest salary for a Travel planner is 44000 kr. This salary belongs to a man working in the Privately employed officials with a unspecified education. The highest salary for a woman in this profession is 40400 kr.
Who has the lowest salary?
The lowest salary for a Travel planner is 36800 kr. This salary belongs to a woman also working in the Multiple sectors. The lowest salary for a man in this profession is 44000 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
25-34 39000 kr 39300 kr
35-44 42500 kr 42800 kr
45-54 43800 kr 44500 kr
Snitt 88% 39600 kr 40000 kr
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Travel planner has the SSYK code 3332, which we use to match against the SCB database to obtain the latest salary statistics.

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