How much does a Store manager (specialist shop), sales make

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  2. Store manager (specialist shop), sales
Image that illustrates Store manager (specialist shop), sales

Store manager (specialist shop), sales

37 800 kr

Sales-oriented store managers and department managers in stores

34 600 - 41 000 kr / month

Women earn 101% of what men do.

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What will be the salary after tax?

Salary progression Store manager (specialist shop), sales

Average salary 37 800 kr
Males 37 500 kr
Females 38 000 kr
1 Likes 0 Comments 10 Vacant jobs ->

What does a retail store manager in trade do – tasks and work environment

A retail store manager in trade, with a selling focus, is responsible for the daily operations of a store within specialized retail. Tasks include leading and developing staff, ensuring sales targets are met, managing orders and inventory, and providing high-level customer service. The role also involves budget responsibility, campaign planning, and often practical participation in sales. The work environment is dynamic and can be physically and mentally demanding, with varying hours and high tempo during campaigns and seasonal peaks.

Salary development over time

The salary for a retail store manager in trade has shown steady and positive growth over the past three years. In 2022, the average salary was 35,500 SEK, followed by an increase to 36 800 SEK in 2023. The latest recorded average salary for 2024 is 37 800 SEK, corresponding to a total increase of approximately 6.5% over the period. This salary increase can partly be explained by increased demand for experienced store managers, greater role complexity, and more employers competing for qualified leaders in retail. Salaries have also been influenced by a greater focus on sales-driving initiatives and digital skills, making the profession more attractive and driving up salary levels.

Retail Store Manager in trade – comprehensive salary overview

  • Average salary: 37 800 SEK/month
  • Lowest salary: 34,600 SEK/month
  • Highest salary: 41,000 SEK/month
  • Hourly wage (average): 227 SEK
  • Women's average salary: 38 000 SEK (101% of men's salary)
  • Men's average salary: 37,500 SEK
  • Regional differences: Available data show minor variations depending on store location and urban/rural areas

Education and qualifications

The path to becoming a retail store manager in trade often goes via high school programs in commerce or equivalent education, supplemented with experience from retail or store operations. Many employers also value additional training in leadership, economics, or sales. Practical experience is crucial and often more important than formal exams, but further education can provide competitive advantages.

  • High school education: Business and administration programs (3 years)
  • Post-secondary courses: Leadership, economics, sales (6–24 months)
  • Internships/trainee programs: Common in larger retail chains
  • Certifications: For example, in occupational health and safety or store economics
  • Prerequisites: Experience in retail or sales

Working as a retail store manager in trade often requires quickly switching between administrative tasks and practical work on the shop floor. The ability to motivate and engage staff is central, especially during intensive campaign periods when the pace is high.

– statsskuld.se

Common benefits and compensations

In addition to base salary, bonuses linked to sales results, staff discounts, wellness contributions, and sometimes occupational pension are often offered. Some employers also provide training opportunities, leadership development, and access to occupational health services. Working hours can be flexible, but evening and weekend work occurs, sometimes compensated with additional pay.

Competition and challenges

The competition for positions as a retail store manager in trade is relatively high, especially within larger retail chains and attractive shopping locations. Digitalization and changing shopping behaviors increase demands on both sales skills and technical understanding. Challenges include managing staff turnover, maintaining high customer satisfaction, and driving profitability in a competitive industry. The ability to quickly adapt to new trends and market changes is crucial for long-term success.

Tips for those wanting to become a retail store manager in trade

To succeed as a retail store manager in trade, combining leadership skills with a strong sense of service is beneficial. Building good relationships with customers and staff requires social skills and responsiveness. A structured approach and attention to detail help manage everything from inventory to staff planning, while initiative and problem-solving are key to handling unforeseen situations. Being flexible and resilient under pressure facilitates peak periods and store changes. Finally, having a genuine interest in sales and trends within the specific trade is an advantage.

Key facts about retail store managers in trade, selling

  • Education level: High school diploma, often supplemented with courses or internships
  • Work environment: Retail environment with high tempo and varied tasks
  • Typical work form: Full-time, sometimes evening and weekend work
  • Demand: High, approx. 550 job openings in Sweden
  • Gender distribution: Women have a slightly higher average salary than men

Career paths and future prospects

After three to five years in the role of retail store manager in trade, there are good opportunities to advance to area manager, regional manager, or move on to central roles within purchasing, sales, or training within the store chain. The Employment Service estimates that demand for selling store managers and department managers remains stable, especially as retail continues to develop and digitalize. Opportunities for development are particularly good for those combining experience with further education in leadership and business development.

Frequently asked questions about retail store managers in trade, selling

  • What does a retail store manager in trade earn?
    - The average salary is 37 800 SEK per month, with variations depending on experience and region.
  • What education is required to become a retail store manager in trade?
    - High school education in commerce is most common, often supplemented with leadership courses and experience in retail.
  • Are there salary differences between women and men?
    - Yes, women earn on average 38 000 SEK and men 37,500 SEK, meaning women have a slightly higher average salary.
  • What are the future prospects for the profession?
    - Demand is high, with approximately 550 job openings in Sweden.
  • What tasks are included in the role?
    - Leadership, sales, customer service, inventory management, and staff development are central parts.
  • What is the work environment like?
    - The work environment is often fast-paced and varied, with both administrative and practical tasks.
  • Are there opportunities for further education?
    - Yes, many employers offer courses in leadership, sales strategies, and business development.

Richard Andersson

Richard Andersson - 2025-07-14 12:13:09

Occupation
Who has the highest salary?
The highest salary for a Store manager (specialist shop), sales is 41000 kr. This salary belongs to a woman working in the Privately employed officials with a upper secondary education, maximum 2 years. The highest salary for a man in this profession is 37500 kr.
Who has the lowest salary?
The lowest salary for a Store manager (specialist shop), sales is 34600 kr. This salary belongs to a woman also working in the Privately employed officials. The lowest salary for a man in this profession is 37500 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 32000 kr 32700 kr
25-34 91% 38100 kr 39300 kr
35-44 93% 35800 kr 36100 kr
45-54 89% 36400 kr 36800 kr
55-64 37600 kr 0 kr
Snitt 101% 37000 kr 37800 kr
* Empty columns indicate that the statistical data was insufficient to allow for a statistically significant conclusion.
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Store manager (specialist shop), sales has the SSYK code 5221, which we use to match against the SCB database to obtain the latest salary statistics.

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