Vacant job

Job Pitch

Do you want to help build our new brand team? In this role, you will help shape our strategic partnerships and ambassador collaborations from the ground up. For you who love cross-functional collaboration and want to put your mark on our commercial branding work, this is a fantastic opportunity! Don't hesitate to read on and apply now!

Your Role

We have launched a new brand team – Brand Embassy – and as Project Manager for Brand Partnerships & Projects, you will become a key player in this team. Here you will have a central role in our exciting journey where we together set the strategy and structure for our branding work. Your assignment is as fun as it is important: putting the customer in absolute focus, driving growth, and strengthening our brand position.

Based on national and international strategies, you help shape the future of our commercial brand, Lidl Sweden – a role that also covers parts of our brand portfolio, such as our brand Matriket.

Your main responsibilities:

• Drive strategic partnerships and ambassador collaborations: You drive the process for our local collaborations – from sourcing and selection to negotiation, contracts, and onboarding.
• Cross-functional coordination: You work closely with various departments both nationally and internationally to ensure that all partnerships align with our strategies and strengthen our brand awareness.
• Project Management: You lead various types of projects related to our branding work – from start to finish – with broad contact areas in different parts of the organization as well as with external partners and agencies.
• Internal advisory and quality assurance: You act as an internal sounding board for national sponsorship activations and ensure the quality of the implementation of our strategic partnerships and ambassador collaborations.
• Relationship building: You build and develop strong relationships with existing and potential partners, and support locally in our international collaborations.
• Analysis and follow-up: You monitor and report brand-related KPIs for both physical and digital channels, based on market research and customer insights.

In your role, you report to the Head of Brand Embassy.

Your Profile

To succeed in the role, you are an unpretentious and humble team player who has a natural ability to get your colleagues on board. You have high social competence and move smoothly between internal stakeholders and external partners. Furthermore, you are driven by combining customer insights with soft creativity – you have an analytical mind but understand how insights are best converted into a communicative purpose that strengthens the brand.

We are looking for someone who has:

• At least 3 years of experience in strategic branding, marketing, and communication where partnerships and ambassador collaborations have been a central part.
• Experience in successfully driving cross-functional projects.
• Experience working with brand KPIs, market trends, and brand analysis, as well as the ability to convert these into concrete commercial strategies and activities.
• An academic degree in e.g., marketing or communication, or equivalent work experience that we assess as relevant.
• Good knowledge of Swedish and English, both spoken and written. It is a big plus if you also speak German.

We Offer

For us, it is important that our employees thrive – in every way. Therefore, we offer work in an environment characterized by our core values: performance, respect, trust, down-to-earth attitude, and community. Since we are growing, you can grow. Fast. Within your role, or towards another. In the same place, or somewhere else. In-store, warehouse, office. Local, national, or global. We support you on your journey towards more responsibility and new challenges.

You will become part of a large team where everyone rolls up their sleeves and helps out. Sometimes you will find us at our state-of-the-art headquarters, where we have access to a gym and great discounted prices in the cafeteria. But of course, we are also a flexible workplace with the possibility of hybrid work. You receive everything from wellness benefits, parental leave supplements, and employee discounts in our stores to free counseling from a psychologist, lawyer, and economist, as well as numerous offers via our benefits portal. Of course, you are also covered by collective agreements and a pension plan. We enable fair pay within the company through a non-discriminatory pay system. For union-related questions, contact Unionen's local union club via email: [email protected].

Do you want to be part of our journey?

If your answer is yes, here is how you apply:

• Click “Apply”
• Fill in the form
• Attach your CV

Our recruitment process consists of selection tests, phone interview, personal interview, and reference checks. Contact us if you have a specific need for adaptation regarding the selection tests.

This recruitment is ongoing, which is why we would appreciate it if you sent your application as soon as possible, but no later than June 11, 2026.

The position is a permanent employment with an initial probationary period and starts as soon as possible.

If you have questions about the position or the application process, please contact the recruitment team via email: [email protected].

We look forward to your application!

About Us at Lidl

We are a Swedish company in a large, international family. We have more than 5,000 employees across the country, yet you will never get lost in the crowd. Instead, you are part of making our fantastic journey possible. Convinced that good and sustainable food of high quality should not cost an arm and a leg, we challenge the Swedish food industry. Take the chance to work for an employer that is certified as a Top Employer and also named a Career Company!