Vacant job

At ABB, we help industries become more resource-efficient and cleaner – and every person here contributes to the results. You will have the opportunity to lead, receive support to grow, and be proud of the impact we create together. Join us and help drive what drives the world.

This position reports to: Marketing Manager.

Your role and responsibilities:

Do you want to help develop our digital marketing and create communication that makes a real difference for our customers? We are looking for a Marketing Specialist who wants to contribute to strengthening ABB's brand, digital presence, and commercial results through data-driven, creative, and professional marketing efforts.

Your tasks

You will, among other things:

• Plan, produce, and optimize Marketing Automation activities in Salesforce/Pardot, including digital campaigns, newsletters, webinars, and customer invitations – aimed at generating quality leads.
• Coordinate and execute campaigns in digital channels, primarily through Google Ads and Paid Social.
• Work with web management, both strategically and operationally – responsible for SEO, analyzing traffic, and continuously updating content on the web and intranet.
• Project manage the rollout of ABB's new web portal in Adobe, from planning to launch.
• Drive and execute events, fairs, product launches, and customer activities.
• Follow up results through defined KPIs, analyze insights, and recommend improvements for increased effectiveness.
• Stay updated on digital marketing, explore new ways of working, and implement activities that create value.
• Collaborate closely with communicators, salespeople, product managers, customers, and external partners to ensure high quality and consistent marketing.

Your profile

We are looking for someone who is passionate about digital marketing, analytical, has a keen eye for detail, and feels confident driving projects from idea to delivery.

We believe you have:

• At least 3 years of experience in digital marketing and project management.
• Excellent proficiency in Swedish and English. All content is produced in Swedish, while English is used within the group.
• Solid experience in Marketing Automation, particularly Pardot within the Salesforce platform.
• Good familiarity with analytical tools, such as Google Analytics and Power BI.
• Good knowledge of Adobe tools, especially Photoshop and InDesign.

What we offer you

We encourage you to take initiative, dare to challenge ideas, and drive your work forward. Here, you grow through meaningful work and lifelong learning, where we support you along the way. Every idea you share and every step you take contributes to something greater.

More about us

We kindly ask for no direct contact from staffing and recruitment agencies, as well as sellers of additional job advertisements.

We look forward to reading your application in PDF format. We work with ongoing selection, which means that the position may be filled before the application deadline. Please note that the recruitment process at ABB Sweden includes a reference check, a drug test, and in some recruitments, an extended background check.

Become one of us. Be part of the team where progress happens, industries change, and your work shapes the world. Run what Runs the world.

Recruiting manager Emma Zeinetz, +46 73 844 10 90, Union representatives – Sveriges Ingenjörer: Senad Hujic +46 730 88 30 06; Unionen: Mikael Jungmalm +46 702 90 33 60, Ledarna: Lenny Larsson +46 706 32 85 47. Talent Partner, Sara Vestin, +46 464 46 88

To build a cleaner and smarter future, we need all kinds of people: the curious, the brave, and the creative. Therefore, we welcome people from all backgrounds and experiences.

Are you ready to make a difference?

Apply today or visit https://www.abb.com to learn more about how our solutions impact the world.