Municipality

Vimmerby Municipality – facts, statistics, and insights

Vimmerby Municipality is perhaps best known as the childhood hometown of Astrid Lindgren, but there is much more than fairy tales and idyllic environments. The municipality combines small-town proximity with scenic surroundings and a business community characterized by both tradition and innovation. Vimmerby is a hub for tourism in northern Kalmar County, but also offers good opportunities for employment, education, and family life.

Population and Demographics

Vimmerby has approximately 15,500 residents and is a typical small-town municipality where both urban and rural areas have strong identities. The population has been relatively stable in recent years, with some influx of families with children and an older population that remains. About two-thirds live in Vimmerby urban area, while the countryside and smaller localities like Södra Vi and Storebro contribute their own charm.

The municipality has a slightly higher proportion of elderly than the national average, but also a vibrant community life and activities that keep society lively. Social engagement is evident, not least through various events and collaborations between the public sector and civil society.

Tax, Welfare, and Municipal Services

The tax in Vimmerby Municipality consists of three parts: municipal tax is 22.36%, county council tax (for Region Kalmar County) 11.86%, and funeral fee 0.29%. Members of the Church of Sweden pay an additional church fee of 1.55%. The total municipal tax burden amounts to 34.22%, excluding the church fee.

The tax revenues are used to finance schools, elderly care, childcare, and social services – areas where Vimmerby invests in proximity and quality. Elderly care is a particularly important issue, given the demographic structure. The municipality also actively works to keep schools and preschools in smaller localities open to preserve vitality in rural areas. Overall, welfare services are good and characterized by short distances and personal service.

Economy and Labor Market

Vimmerby has a labor market dominated by small and medium-sized enterprises. Tourism is especially important, with Astrid Lindgren's World as one of Sweden's largest tourist attractions outside the big cities. There are also manufacturing industries, forestry, agriculture, and a growing service sector.

Employment levels are relatively high, but the municipality faces challenges related to skills supply – particularly in healthcare and technology. At the same time, there are good opportunities for entrepreneurship and remote work, thanks to investments in broadband and infrastructure.

• Largest employers: the municipality, the region, Astrid Lindgren's World
• Business climate: characterized by entrepreneurial spirit and networking
• Challenges: skills shortage in certain professions, generational change

Education and Business

Vimmerby offers primary and secondary schools with both vocational and university preparatory programs. The municipality collaborates with the business sector to create attractive internships and relevant education, especially in tourism, technology, and healthcare.

The business climate is highly ranked regionally and is characterized by cooperation between companies, the municipality, and educational institutions. There is also an active business network and several opportunities for entrepreneurs to establish themselves.

Geography and Attractions

Vimmerby is beautifully nestled among Småland's forests and lakes. The municipality offers plenty of outdoor activities, from hiking and fishing to cycling and paddling. Astrid Lindgren's World and the author's childhood home are major attractions, but nature reserves, cultural-historical sites, and events also draw visitors year-round.

For those who enjoy small-town idylls, vibrant countryside, and proximity to nature, Vimmerby is a place to thrive – both for visitors and long-term residents.

FAQ about Vimmerby Municipality

• What is the municipal tax rate in Vimmerby?
  The municipal tax rate is 22.36% (total tax burden excluding church fee: 34.22%).
• What is Vimmerby most known for?
  Primarily for Astrid Lindgren, but also for its active community life and visitor industry.
• What does the labor market look like?
  Strong in tourism, industry, and the public sector, with a good business climate.
• What are the biggest challenges?
  Skills supply, generational change, and maintaining services in rural areas.