Image that illustrates Merchant

Merchant

37 800 kr

Sales-oriented store managers and department managers in stores

34 600 - 41 000 kr / month

Women earn 101% of what men do.

Försäljning & inköp

What will be the salary after tax?

Salary progression Merchant

Average salary 37 800 kr
Males 37 500 kr
Females 38 000 kr

What does a Köpman do? – Tasks and work environment

A Köpman is responsible for managing and developing retail operations, often with personnel responsibility and a comprehensive approach to sales, purchasing, and results. The role includes planning assortments, pricing, negotiating with suppliers, as well as marketing and customer service. The work environment is usually in a retail setting with varying pace, involving both administrative work and practical tasks on the shop floor. The job requires good organizational skills, leadership, and strong business insight, as a Köpman often needs to make quick decisions and handle unexpected situations in the business.

Salary development over time

The profession of Köpman has experienced stable and positive salary growth in recent years. In 2022, the average salary was 35,500 SEK per month, which increased to 36 800 SEK in 2023 and further to 37 800 SEK in 2024. This corresponds to a total increase of approximately 6.5% over the three-year period. The salary improvement can largely be attributed to increased demand for experienced store managers and stronger competition for leadership roles within retail. Women have also experienced slightly higher salary growth than men, as reflected in current statistics. The market for store managers has been influenced by digitalization and changing consumer behaviors, which has also increased requirements for skills development and strategic leadership.

Köpman salary – comprehensive overview

  • Average salary: 37 800 SEK/month
  • Lowest salary: 34,600 SEK/month (female, private sector employee, post-secondary education shorter than 3 years)
  • Highest salary: 41,000 SEK/month (female, private sector employee, upper secondary education up to 2 years)
  • Hourly wage: 227 SEK (based on 166 working hours per month)
  • Women: 38 000 SEK/month (101% of men's salary)
  • Men: 37,500 SEK/month
  • Regional differences: Data varies, but larger cities tend to have slightly higher salaries.

Education and qualifications

To work as a Köpman, experience in sales and leadership is usually required, often combined with education in commerce, economics, or business. Formal requirements vary, but employers often value practical experience and proven ability to deliver results. Advancement to the role can be achieved through internal career progression within a store, but further education and specialized skills in purchasing or personnel management are advantageous.

  • High school education: Business and administration program (3 years)
  • Post-secondary courses: Focused on business economics, marketing, or leadership (6–24 months)
  • Certifications: Courses in store management and personnel responsibility
  • Internships/traineeships: Common in larger retail chains
  • Prerequisites: Experience from retail or sales, preferably in a leadership position
  • Tips for choosing: Combine theoretical education with practical experience

Many Köpmän build their careers by starting on the shop floor and working their way up to leadership roles. Practical experience with customer interactions and sales provides valuable insights that are difficult to acquire through education alone. Employers often value internal career development highly in this industry.

– statsskuld.se

Common benefits and compensation

Köpman often receive benefits such as performance-based bonuses, employee discounts, wellness allowances, and sometimes pension schemes. In addition to base salary, some employers offer training support, mobile phones, and company cars depending on the store’s size and turnover. Vacation pay and overtime compensation are common, especially for work during weekends and evenings.

Competition and challenges

The job market for Köpmän is competitive, especially in larger cities and popular retail chains where several years of experience and documented results are often required. Digitalization and changing consumer habits demand greater business acumen and technical understanding. Balancing personnel responsibility, profitability, and customer satisfaction presents a significant challenge, and continuous adaptation to new trends and market conditions is necessary. Success requires flexibility, result orientation, and the ability to motivate and develop teams.

Tips for aspiring Köpman

To succeed as a Köpman, it’s good to combine drive with strong service orientation and business sense. Being communicative and attentive facilitates interactions with both customers and staff, while analytical skills help in making well-founded decisions about assortments and campaigns. Showing initiative and taking responsibility for personal development, for example by actively seeking new knowledge in leadership and economics, is valuable. Good organizational skills make it easier to handle stressful periods and many simultaneous tasks. Finally, being solution-oriented and flexible is a big advantage, as everyday work often involves unexpected challenges requiring quick decisions.

Key facts about Köpman

  • Education level: High school or post-secondary education, often supplemented with practical experience
  • Work environment: Retail setting with varying pace and responsibility for staff and results
  • Typical employment: Full-time, often with evening and weekend work
  • Demand: 550 reported job openings in the profession last year
  • Gender distribution: Women have slightly higher average salaries than men in the profession

Career paths and future prospects

After a few years as a Köpman, opportunities exist to advance to area manager, regional manager, or business area manager within larger retail chains. It’s also common to move into roles within purchasing, marketing, or training store staff. The Employment Service estimates that demand for experienced store managers and Köpmän remains stable, especially for those with documented ability to drive profitability and lead personnel. Digital skills and e-commerce experience are becoming increasingly important for future career opportunities. The outlook is positive, but competition is high, and ongoing skills development is necessary to maintain attractiveness in the job market.

Common questions about Köpman

  • What is the average salary of a Köpman?
    - The average salary for a Köpman is 37 800 SEK per month.
  • What are the highest and lowest salaries for a Köpman?
    - The highest salary is 41,000 SEK, and the lowest is 34,600 SEK per month.
  • Are there gender differences in Köpman salaries?
    - Women earn on average 38 000 SEK and men 37,500 SEK, which means women earn 101% of men's salaries.
  • What education is required to become a Köpman?
    - Most commonly, a high school education in commerce, often supplemented with post-secondary courses and practical experience.
  • What does the future look like for Köpmän?
    - Demand is stable with approximately 550 reported job openings, but competition remains high.
  • Do Köpmän mostly work in stores or offices?
    - Most work in a retail environment with operational responsibility, sometimes combined with administrative tasks.
  • What personal qualities are important as a Köpman?
    - Leadership, business acumen, flexibility, and good communication skills are particularly important.

Who has the highest salary?
The highest salary for a Merchant is 41000 kr. This salary belongs to a woman working in the Privately employed officials with a upper secondary education, maximum 2 years. The highest salary for a man in this profession is 37500 kr.
Who has the lowest salary?
The lowest salary for a Merchant is 34600 kr. This salary belongs to a woman also working in the Privately employed officials. The lowest salary for a man in this profession is 37500 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 32000 kr 32700 kr
25-34 91% 38100 kr 39300 kr
35-44 93% 35800 kr 36100 kr
45-54 89% 36400 kr 36800 kr
55-64 37600 kr 0 kr
Snitt 101% 37000 kr 37800 kr
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Merchant has the SSYK code 5221, which we use to match against the SCB database to obtain the latest salary statistics.

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