Image that illustrates Salesman, boat

Salesman, boat

33 800 kr

Store salespersons, specialty trade

31 200 - 36 300 kr / month

Women earn 96% of what men do.

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What will be the salary after tax?

Salary progression Salesman, boat

Average salary 33 800 kr
Males 34 700 kr
Females 33 200 kr

What does a career as a boat salesperson involve? – Tasks and work environment

A boat salesperson primarily works with selling new and used boats to private individuals and companies. Responsibilities include customer advising, product presentations, preparing quotes, and handling sales agreements. It is also common to organize test drives, participate in boat shows, and manage after-sales service. The work environment can range from retail stores and exhibition halls to marina settings where customers can see and test boats on the water. The role requires good product knowledge, the ability to build long-term customer relationships, and a high level of service.

Salary development over time

The salary for a boat salesperson has shown steady growth over recent years. In 2022, the average salary was 30,900 SEK per month, increasing to 31 900 SEK in 2023. In the latest year, 2024, the average salary has further risen to 33 800 SEK. This represents a total increase of approximately 9.4% over three years. This trend reflects increased demand for specialized salespeople in retail, driven by growing interest in recreational boats and more complex products. Salary growth is also influenced by competition for qualified staff and industry-specific skill requirements.

Boat salesperson salary – a complete overview

  • Average salary: 33 800 SEK/month
  • Lowest salary: 31,200 SEK/month (male, private sector, less than 9 years of education)
  • Highest salary: 36,300 SEK/month (male, regional sector, up to 2 years of high school)
  • Lowest female salary: 32,100 SEK/month
  • Highest female salary: 35,800 SEK/month
  • Hourly wage: 203 SEK
  • Gender pay gap: Women earn 96% of what men do (33 200 SEK/month vs 34 700 SEK/month)
  • Regional differences: Salaries can vary depending on employer and region, but data shows the highest salaries within the regional sector.

Education and qualifications

To work as a boat salesperson, a high school diploma is usually required, preferably with a focus on commerce, technology, or vehicles. Many employers also seek experience in sales or a particular interest in boats and marine products. Specialized courses in boat technology, customer service, and product knowledge can be advantageous. Practical experience through traineeships or internships is highly valued, and further training can be obtained via online courses and industry seminars.

  • High school education: Commerce or technology programs, 3 years
  • Industry-specific courses: For example, boat technology or marine sales
  • Internship/trainee: Practical experience is highly valued
  • Sales experience: Meritorious in retail or specialty stores
  • Online courses: Continuing education in product knowledge and customer service

The boat industry is highly seasonal, which means that the pace and customer flow can vary greatly throughout the year. Spring and summer are often busy, while winter months are quieter – requiring flexibility and good planning skills from salespeople.

– statsskuld.se

Common benefits and compensation

A boat salesperson often receives performance-based bonuses or commissions in addition to the base salary. Other common benefits include company mobile phones, wellness allowances, discounts on boat accessories, and training opportunities. During peak season, overtime pay may also be available, especially during boat shows or major sales events.

Competition and challenges

Competition within the boat industry is intense, both among dealerships and against other leisure activities. One of the biggest challenges is staying updated on technological innovations and changing customer demands. Seasonal fluctuations affect workload, requiring adaptability. Recruitment can be difficult in certain regions, especially where industry experience is crucial. The industry’s shift towards more advanced products and increased digitalization also demands ongoing skills development and technical knowledge.

Tips for aspiring boat salespeople

To succeed as a boat salesperson, it’s helpful to have a strong service orientation and a genuine interest in marine products. Good communication skills facilitate explaining complex products to customers, and a results-oriented mindset helps achieve sales targets even under pressure. Flexibility and the ability to adapt to seasonal changes are essential, as is multitasking. Curiosity about technological innovations in the boating world provides an advantage, and building long-term relationships with customers and suppliers is key to success. Finally, resilience is important, as the sales process can sometimes be lengthy and require patience.

Key facts about boat salespeople

  • Educational level: High school diploma (preferably in commerce or technology)
  • Work environment: Retail and marina settings, often seasonal
  • Work arrangement: Usually full-time, but many work part-time
  • Demand: Great opportunities, especially during peak season
  • Special skills: Product knowledge and technical understanding are valued

Career paths and future outlook

After 3–5 years as a boat salesperson, career opportunities include roles such as store manager, sales manager, or product manager. For those seeking further development, specialization in purchasing, marketing, or technical advisory is possible. According to the Swedish Public Employment Service’s forecasts, job opportunities in the profession remain good, with demand expected to stay stable over the next five years. The industry faces recruitment challenges and many part-time workers, which can open new career opportunities for those with the right experience and skills. At the latest measurement, there were 550 job openings in the field.

Frequently asked questions about boat salespeople

  • What does a boat salesperson earn?
    - The average salary for a boat salesperson is 33 800 SEK per month.
  • How large is the salary difference between men and women?
    - Women earn 96% of what men do, with an average salary of 33 200 SEK compared to 34 700 SEK for men.
  • What education is required to become a boat salesperson?
    - High school education with a focus on commerce or technology is recommended, along with sales experience.
  • What are the future prospects for the profession?
    - Job opportunities are plentiful, and demand is expected to remain unchanged over the next five years.
  • Is part-time work possible?
    - Yes, many in the profession work part-time, especially outside peak season.
  • What are the most common benefits?
    - Common benefits include commissions, wellness allowances, and discounts on boat accessories.
  • What is the work environment like?
    - The work environment varies between retail, marina, and exhibition settings, often with seasonal variations.

Who has the highest salary?
The highest salary for a Salesman, boat is 36300 kr. This salary belongs to a man working in the Regional sector with a upper secondary education, maximum 2 years. The highest salary for a woman in this profession is 35800 kr.
Who has the lowest salary?
The lowest salary for a Salesman, boat is 31200 kr. This salary belongs to a man working in the Privately employed officials. The lowest salary for a woman in this profession is 32100 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 101% 25900 kr 32000 kr
25-34 98% 28900 kr 33800 kr
35-44 94% 31100 kr 34900 kr
45-54 88% 32200 kr 35400 kr
55-64 92% 31200 kr 34500 kr
65-68 102% 30800 kr 34800 kr
Snitt 96% 29100 kr 33800 kr
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Salesman, boat has the SSYK code 5223, which we use to match against the SCB database to obtain the latest salary statistics.

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