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Website Commercial Lead at Ericsson AB
Ericsson ABOkÀnd ort
Previous experience is desired
Ericsson AB
Join our Team
About this opportunity:
We are seeking a strategic and results-oriented Website Commercial Lead to join our team, focusing specifically on the communication service providers (telecom operators) audience. In this critical role, you will be the driving force behind leveraging our website to achieve significant commercial growth within this segment. You'll translate business objectives into actionable website strategies, optimize the customer journey, and ultimately drive acquisition and retention of clients. This role requires a deep understanding of the telecommunications landscape and a proven ability to deliver measurable results through website initiatives.
What you will do:
- Work with business stakeholders to define the website commercial strategy for our CSP audience (telecom operators around the globe)
- Collaborate with cross-functional teams to ensure website content effectively communicates Ericsson's value proposition to CSPs.
- Own and drive this segments website content roadmap, aligning it with business goals.
- Monitor and analyze website performance metrics and provide data-driven optimization recommendations.
- Manage CSP related website projects coordinating with the wider Digital Marketing & Channels team.
- Provide strategic advice to stakeholders on maximizing website impact.
- Stay current on industry best practices for digital marketing towards communication service providers.
The skills you bring:
- Proven track record of driving commercial growth through website optimization.
- Deep understanding of the telecommunications industry, market trends, and customer needs.
- Strong analytical skills to interpret website data and generate insights.
- Excellent project management and cross-functional collaboration skills.
- Experience with CMS and web analytics platforms.
- Strategic mindset with experience in developing and executing long-term website plans.
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