Market researcher, salesperson salary

Salary and Job for Market Researchers, Salespersons

Working as a market researcher and salesperson, also known as a business salesperson, involves combining analytical skills with sales ability. The profession is dynamic and requires both strategic thinking and social competence.

Tasks and Work Environment

As a market researcher and salesperson, you are responsible for investigating and analyzing markets to identify new sales opportunities. You work on creating and maintaining customer relationships, presenting products and services, as well as negotiating and finalizing deals. The work environment can vary from office work to traveling to meet customers and participate in trade shows or conferences.

Salary Statistics

The average salary for a market researcher and salesperson is 49 600 kronor per month. There is a gender pay gap where men earn an average of 51 500 kronor while women earn 44 800 kronor. This means that women earn about 87 percent of what men do in this profession. Compared to last year, the average salary has increased from 46 700 to 49 600 kronor.

Education and Qualifications

To become a market researcher and salesperson, a degree in economics, marketing, or sales is usually required. Many employers also value previous work experience in sales or market analysis. Further education and certifications in specific areas, such as digital marketing or project management, can be advantageous and open up more career opportunities.

Job Opportunities and Future Outlook

According to the Employment Service, the opportunities for work as a business salesperson are considered moderate nationally. Over a five-year period, demand for business salespersons is expected to remain stable. The recruitment situation is characterized by balance, meaning that there are approximately equal numbers of job seekers as there are available jobs in the profession.

Benefits and Working Conditions

Benefits may vary depending on the employer, but common benefits in the profession may include paid training, company mobile phone, and company car. These benefits can help make work life easier and more attractive for employees.

What to Consider

If you are interested in working as a market researcher and salesperson, it is important to have a strong ability to analyze data and trends, as well as excellent communication skills. You should also be determined and able to work independently while having a good understanding of customer needs and market dynamics.