Communicator, informant

What does a communication officer, information officer do? – Tasks and work environment

A communication officer or information officer works with planning, implementing, and following up on communication efforts both internally and externally within organizations. Tasks vary and can include writing press releases, producing content for websites and social media, managing media contacts, developing communication strategies, and supporting management and executives in their communication. The role requires the ability to analyze target audiences, choose the right channels, and tailor messages accordingly. The work environment is typically office-based, often with a fast pace and occasional tight deadlines, especially during news flows or crisis management. Communication officers and information officers are found in both public and private sectors, as well as in agency environments.

Salary development over time

The salary development for communication officers and information officers has been steadily positive over the past three years. In 2022, the average salary was 43,800 SEK per month, increasing to 45 100 SEK in 2023. In 2024, the average salary is 46 600 SEK. This represents a total increase of approximately 6.4% over three years. The driving forces behind this increase can be linked to the increased importance of strategic communication in both public and private sectors, as well as growing digitalization. The demand for communication professionals with digital skills and experience in crisis communication has increased, which may have contributed to a strengthened salary development.

Communication officer, information officer salary – complete overview

• Average salary: 46 600 SEK/month
• Lowest salary: 39,900 SEK/month (female, government sector, upper secondary education)
• Highest salary: 51,900 SEK/month (female, public sector, pre-secondary education)
• Hourly wage (average): 280 SEK
• Women earn: 45 700 SEK/month (93% of men's salary)
• Men earn: 49 100 SEK/month
• Regional differences: Salary levels may vary depending on region, employer, and sector.

Education and qualifications

The path to becoming a communication officer or information officer usually involves higher education in communication, journalism, media, or related fields. Practical experience, such as internships or trainee programs, is often meritorious. Employers frequently require documented ability to work with both traditional and digital channels, as well as good stylistic skills.

• Bachelor's degree: Communication, media, journalism (3 years)
• Courses/certifications: Digital communication, crisis communication, social media
• Internship/trainee: Meritorious and common
• Prerequisites: Upper secondary school diploma, often with a social sciences focus
• Self-study/online: Common to stay updated on digital trends

Common benefits and compensations

Communication officers and information officers often have access to flexible working hours, remote work options, wellness allowances, and professional development. Other common benefits include occupational pension, mobile phone, computer, and sometimes bonuses linked to projects or results. The extent of benefits varies depending on the employer and sector.

Competition and challenges

The competition for roles as a communication officer or information officer is assessed as moderate, with a balance between supply and demand in the job market. There is significant interest in the profession, meaning many applicants have relevant education and experience. Digitalization and rapid technological development increase requirements for continuous skills development, especially in digital media and crisis communication. Employers often seek candidates capable of managing rapid changes and complex information flows. The ability to work under pressure and deliver clear messages in both calm and stressful situations is crucial for success.

Tips for aspiring communication officers, information officers

To succeed as a communication officer or information officer, it is beneficial to develop strong language skills and stay curious about the world. Building broad digital competence and keeping up with new communication channels increases chances of employment. Good collaboration skills are important for effective teamwork and projects, while analytical skills help understand audience needs and tailor messages. Creativity and flexibility are valuable qualities, especially when tasks and priorities change quickly. Practical experience, such as internships or part-time jobs in communication, provides an advantage in job searches. Finally, being organized and able to handle multiple tasks simultaneously is essential.

Key facts about Communication officer, information officer

• Education level: Bachelor's degree in communication or media is most common
• Work environment: Office-based, often with remote work options
• Demand: Moderate with a balance between supply and demand
• Work form: Commonly project-based with varied tasks
• Job openings: 758 within the profession in Sweden

Career paths and future prospects

After three to five years in the profession, a communication officer or information officer can advance to roles such as communication strategist, press officer, project manager within communication, or move into leadership positions like communications director. Many choose to specialize in digital communication, crisis communication, or brand development. According to the Swedish Public Employment Service's forecast, opportunities in the profession are moderate and expected to remain unchanged over the next five years. The recruitment situation is characterized by balance, meaning competition is relatively stable and there are good prospects for well-qualified candidates.

Frequently asked questions about Communication officer, information officer

• What does a Communication officer, information officer earn?
  - The average salary is 46 600 SEK per month, but it varies depending on experience, sector, and region.
• What education is required to become a communication officer or information officer?
  - Usually, a bachelor's degree in communication, media, or journalism along with practical experience is required.
• How is the job market for communication officers and information officers?
  - The job market is balanced with moderate opportunities and about 758 available jobs within the profession.
• Are there salary differences between men and women in the profession?
  - Yes, women earn on average 93% of what men do within the profession.
• What tasks does a communication officer or information officer have?
  - Common tasks include planning and executing communication efforts, producing content, and managing media contacts.
• Can one work remotely as a communication officer?
  - Yes, many employers offer remote work options, especially within digital communication.
• What career paths are available after a few years in the profession?
  - It is common to advance to roles such as communication strategist, project manager, or communications director.