Salesman, professional store salary

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Salesman, professional store salary

34 600 SEK

Store salespersons, specialty trade

Latest available salary statistics are for 2025. Compare average pay, salary range and related job listings.

31 800 - 39 300 SEK / month

Women earn 95% of what men do.

Försäljning & inköp

Average salary 34 600 SEK/month Monthly gross salary
Salary range 31 800 - 39 300 SEK Latest available range Data year 2025 Latest published dataset

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Salary trend About the role What does a sales associate in a trade store do? – Tasks and work environment Salary development over time Sales associate, trade store salary – comprehensive overview Open jobs Related occupations About the data

Salary progression Salesman, professional store

Average salary 34 600 kr
Males 35 700 kr
Females 33 800 kr
2 Likes 0 Comments 715 Vacant jobs ->

What does a sales associate in a trade store do? – Tasks and work environment

A sales associate in a trade store works with selling specialized goods and services to companies and professional customers. Tasks include customer advice, order management, stock work, product display, and sometimes quotation preparation. The role requires extensive product knowledge, as customers often have specific needs and expect expert service. The work environment is often a store – sometimes with stock handling – and the pace can be high, especially during peak seasons or promotional periods. Contact with both returning and new customers is a central part of the job, and the sales associate often needs to handle multiple tasks simultaneously.

Salary development over time

The salary for sales associates in trade stores has developed steadily in recent years. In 2022, the average salary was 30,900 SEK per month, increasing to 33 800 SEK in 2023. In 2024, the average salary has reached 34 600 SEK, representing an increase of approximately 9.4% over three years. This growth can be linked to increased demand for specialized skills in retail trade, as well as general salary adjustments in the labor market. Salary development has also been influenced by inflation adjustments and a greater focus on qualified sales roles within trade stores. Despite stability, some variation exists depending on region, education level, and employer.

Sales associate, trade store salary – comprehensive overview

  • Average salary: 34 600 SEK/month
  • Lowest salary: 31,200 SEK/month (male, private sector, pre-secondary education)
  • Highest salary: 36,300 SEK/month (male, regional sector, secondary education)
  • Hourly wage: 203 SEK/hour
  • Gender differences: Women earn 33 800 SEK, men 35 700 SEK (95% of men's salary)
  • Regional differences: Salaries may vary depending on workplace and geographic area, but detailed statistics are lacking.

Education and qualifications

Sales associates in trade stores often have a high school education, preferably with a focus on commerce or technology depending on the store's range. Industry-specific courses and internal training are common, and employers value previous experience in sales or customer service. Internships and trainee programs are common, especially for younger applicants. Self-study and digital training can be a supplement, especially for staying updated on new products and techniques.

  • High school education: Business and administration program or technical program (3 years)
  • Industry-specific courses: For example, product knowledge, stock management, and customer interaction
  • Internship/Trainee: Common when hiring young or new entrants in the industry
  • Certifications: May be available in certain specialized areas, such as electrical or plumbing
  • Prerequisites: Often a high school diploma, but personal suitability and experience are highly valued

Many sales associates in trade stores develop deep expertise within their range over time, often serving as advisors for both customers and colleagues. This specialist role can lead to increased responsibility and new career opportunities within the industry.

– statsskuld.se

Common benefits and compensation

Sales associates in trade stores are often offered benefits such as staff discounts, bonuses linked to sales targets, wellness allowances, and sometimes pension contributions beyond statutory requirements. Some employers also offer training support, occupational health services, and flexible working hours if needed. Compensation models can vary between fixed salary and variable components depending on the store and employer.

Competition and challenges

The job market for sales associates in trade stores is generally good, with 550 available jobs within the profession. At the same time, recruitment difficulties are reported, especially for roles requiring high technical knowledge or specialist skills. Many positions are part-time, which can affect income and career development. Competition for the most attractive positions is high, and employers often seek candidates with excellent product knowledge and customer focus. Digitalization and e-commerce are creating new demands for flexibility and the ability to handle both physical and digital sales. Therefore, sales associates need to continuously develop their skills to stay relevant in the job market.

Tips for those who want to become sales associates in trade stores

To succeed as a sales associate in a trade store, it is good to be outgoing and genuinely motivated to help customers find the right solutions. Being attentive and able to ask the right questions facilitates sales and strengthens customer relationships. Precision is important, especially in order processing and stock handling, to reduce errors. An interest in products and a desire to learn new things makes it easier to act as an advisor and build trust. Flexibility and resilience are crucial during busy periods, and teamwork skills are valued since the work is often done in teams. Finally, having a positive attitude contributes to a good work environment and satisfied customers.

Key facts about sales associates in trade stores

  • Education level: High school education most common
  • Work environment: Store environment with stock handling
  • Typical employment: Full-time or part-time, sometimes shift work
  • Demand: Great opportunities for employment according to the Swedish Public Employment Service
  • Special skills: Product knowledge and customer advising

Career paths and future prospects

After 3–5 years as a sales associate in a trade store, there are opportunities to advance to roles such as store manager, team leader, or specialist within the range. Some choose to move to wholesale or supplier roles, while others develop into purchasing or training roles internally. Forecasts from the Swedish Public Employment Service indicate that the job market for retail salespersons in trade – including trade stores – will remain stable with great opportunities for employment going forward. Demand is expected to remain unchanged over the next five years, but competition for specialist roles and full-time positions may be high. Digitalization and technological changes also create new career paths for those willing to develop within the industry.

Common questions about sales associates in trade stores

  • What does a sales associate in a trade store earn?
    - An average salary is 34 600 SEK per month, with variations depending on experience, gender, and employer.
  • Are there differences between men's and women's salaries?
    - Yes, men earn on average 35 700 SEK and women 33 800 SEK, which means women earn 95% of men's salaries.
  • What education is needed to work as a sales associate in a trade store?
    - The most common is a high school education in commerce or technology, but experience and industry knowledge are often valued highly.
  • How does the job market look for sales associates in trade stores?
    - Opportunities are good with many available positions, but competition can be tough for full-time roles.
  • What career opportunities are available within the profession?
    - There is potential to advance to store manager, team leader, or specialist roles after a few years in the field.
  • What does a typical workday look like?
    - The workday includes customer service, sales, order management, and some stock handling, often at a fast pace.
  • What is the highest and lowest salary for a sales associate in a trade store?
    - The highest salary is 36,300 SEK and the lowest 31,200 SEK, depending on experience, sector, and education.

Richard Andersson

Richard Andersson - 2026-05-12 14:03:47

Occupation
Who has the highest salary?
The highest salary for a Salesman, professional store is 39300 kr. This salary belongs to a man working in the Multiple sectors with a post-secondary education, 3 years or more. The highest salary for a woman in this profession is 35200 kr.
Who has the lowest salary?
The lowest salary for a Salesman, professional store is 31800 kr. Both men and women in this profession have the same lowest salary and work in the Multiple sectors.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 102% 27000 kr 33400 kr
25-34 94% 29500 kr 35600 kr
35-44 93% 30900 kr 34500 kr
45-54 87% 31700 kr 34500 kr
55-64 95% 32200 kr 35200 kr
65-68 107% 32500 kr 37100 kr
Snitt 95% 29700 kr 34600 kr
* Empty columns indicate that the statistical data was insufficient to allow for a statistically significant conclusion.
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Salesman, professional store has the SSYK code 5223, which we use to match against the SCB database to obtain the latest salary statistics.

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Salary, Taxes, and Fees
Net salary 31 390
Net salary
31 390
Taxes
11 718
Fees
12 582

With our Swedish tax calculator, you can easily calculate your after-tax income (net salary).

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* Updated with 2026 taxes

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