How much does a Advertising Assistant make

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  2. Advertising Assistant
Image that illustrates Advertising Assistant

Advertising Assistant

39 700 kr

Marketing and sales assistants

34 600 - 48 200 kr / month

Women earn 87% of what men do.

Försäljning & inköp

What will be the salary after tax?

Salary progression Advertising Assistant

Average salary 39 700 kr
Males 43 700 kr
Females 38 200 kr
1 Likes 0 Comments 45 Vacant jobs ->

What does an Annonsassistent do? – Tasks and work environment

An Annonsassistent works to support marketing departments and advertising agencies in daily advertising tasks. Responsibilities often include coordinating and publishing ads, managing orders, checking materials, and following up on campaigns. Administrative duties are common, as well as contact with both internal and external partners. The role is strongly linked to digital tools and requires accuracy, service-mindedness, and good communication skills. The work environment is typically office-based, with a fast pace and clear deadlines.

Salary development over time

Over the past three years, the salary for an Annonsassistent has shown a clear upward trend. In 2022, the average salary was 37,400 SEK, which increased to 38 500 SEK in 2023. In 2024, the average salary is 39 700 SEK, representing a total increase of approximately 6.1 % over three years. This development reflects stable demand for the role, although growth is moderate. Salary increases can be linked to increased digitalization in marketing and a growing need for administrative support in advertising processes. The fact that the salary curve is rising slightly faster than inflation indicates that the skill set is becoming more highly valued in the industry, even though competition for positions remains balanced.

Annonsassistent salary – comprehensive overview

  • Average salary: 39 700 SEK/month
  • Lowest salary: 34,600 SEK/month (men), 35,500 SEK/month (women)
  • Highest salary: 48,200 SEK/month (men), 40,000 SEK/month (women)
  • Hourly wage: 239 SEK
  • Gender differences: Men 43 700 SEK, women 38 200 SEK (87 %)
  • Regional differences: Varies, higher salaries in metropolitan areas

Education and qualifications

The path to becoming an Annonsassistent usually involves secondary education focused on economics, media, or administration, but post-secondary courses in marketing are also common. Practical experience and digital skills are highly valued, and many employers prefer candidates with some experience in advertising tools and administrative systems. There are no formal higher education requirements, but specialized courses and internships provide advantages in recruitment.

  • High school diploma: Economics, media, or administration (3 years)
  • Post-secondary courses: Marketing, advertising, digital tools
  • Internships: Meritorious, often through trainee programs or summer jobs
  • Certifications: Courses in digital advertising and social media
  • Prerequisites: Good computer skills and administrative abilities

Annonsassistents often gain insight into the entire process of advertising campaigns, providing a unique opportunity to build a broad network within both agency and client sides. Over time, this overview can open doors to more strategic roles within marketing and communication.

– statsskuld.se

Common benefits and compensations

Annonsassistents often receive benefits such as wellness allowances, subsidized lunches, and flexible working hours. Pension schemes and collective agreements are common, especially in larger companies. Other appreciated benefits include professional development, remote work options, and bonuses linked to projects or performance.

Competition and challenges

Competition for positions as an Annonsassistent is moderate and characterized by balance, according to the Swedish Public Employment Service's assessment for marketing and sales assistants. A key challenge is the rapid digital development that demands continuous training and adaptability. Many employers seek experience with specific advertising tools and digital channels, which can make entry into the job market more demanding for recent graduates. Additionally, some salary variation exists, with factors like experience, region, and gender influencing salary levels. Staying updated on new trends and technology is crucial for long-term competitiveness.

Tips for those who want to become an Annonsassistent

To succeed as an Annonsassistent, it’s good to combine a structured work methodology with a flexible attitude towards changing conditions. Initiative and precision are important qualities, especially when managing multiple tasks and keeping order in the ad flow. Good communication skills facilitate collaboration with colleagues and external partners, while digital competence gives you an advantage in daily work. Being solution-oriented and proactive helps you quickly solve problems and contribute to the team’s success. Gaining practical experience through internships or part-time jobs, and continuously developing skills in digital tools and advertising platforms, is recommended. A positive attitude and stress management ability are also valuable when the pace is high and deadlines are tight.

Key facts about Annonsassistent

  • Education level: High school diploma or post-secondary courses
  • Work environment: Office-based, often high workload
  • Demand: 550 job openings within the profession
  • Gender differences: Women earn 87 % of men's salary
  • Future prospects: Moderate opportunities, balanced labor market

Career paths and future outlook

After three to five years as an Annonsassistent, opportunities open for more advanced positions such as marketing coordinator, project manager, or digital advertising specialist. Many choose to further their education in marketing or communication to move into strategic or leadership roles. According to the Swedish Public Employment Service's forecasts for marketing and sales assistants, demand is expected to remain unchanged over the next five years, with moderate opportunities and a balanced recruitment situation. Those who continuously develop their digital skills and build a strong network have good chances to advance in the industry.

Frequently asked questions about Annonsassistent

  • What does an Annonsassistent earn?
    - The average salary for an Annonsassistent is 39 700 SEK per month, but it varies depending on experience, region, and gender.
  • How do gender differences look within Annonsassistent salary?
    - Men earn an average of 43 700 SEK, women 38 200 SEK, which corresponds to 87 % of men's salary.
  • What education is required to become an Annonsassistent?
    - High school diploma in economics, media, or administration is most common. Post-secondary courses in marketing are advantageous.
  • What career paths are available after a few years as an Annonsassistent?
    - Common next steps include marketing coordinator, project manager, or digital marketing specialist.
  • What are the future prospects for Annonsassistent?
    - Job opportunities are moderate, and demand is expected to remain unchanged over the next five years.
  • Are there many job openings for Annonsassistent?
    - Within the profession of marketing and sales assistants, there are 550 registered job openings.
  • What influences the salary of an Annonsassistent?
    - Experience, education, gender, and the geographical location of the workplace are the main factors.

Richard Andersson

Richard Andersson - 2025-07-09 07:11:49

Occupation
Who has the highest salary?
The highest salary for a Advertising Assistant is 48200 kr. This salary belongs to a man working in the Private sector with a upper secondary education, maximum 2 years. The highest salary for a woman in this profession is 40000 kr.
Who has the lowest salary?
The lowest salary for a Advertising Assistant is 34600 kr. This salary belongs to a man working in the Privately employed workers. The lowest salary for a woman in this profession is 35500 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 29400 kr 29700 kr
25-34 95% 35700 kr 36200 kr
35-44 85% 41700 kr 42400 kr
45-54 90% 43000 kr 43900 kr
55-64 83% 42600 kr 43200 kr
Snitt 87% 39100 kr 39700 kr
* Empty columns indicate that the statistical data was insufficient to allow for a statistically significant conclusion.
Salary per sector
Salary based on education
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About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Advertising Assistant has the SSYK code 4114, which we use to match against the SCB database to obtain the latest salary statistics.

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