- Salary statistics
- Business owners, 5-9 employees, selling
Business owners, 5-9 employees, selling
34 600 - 41 000 kr / month
Women earn 101% of what men do.
Försäljning & inköp
Salary progression Business owners, 5-9 employees, selling
What does a business owner – sales-oriented store manager with 5–9 employees – do? Tasks and work environment
A business owner responsible for 5–9 employees with a sales focus often manages the daily operations of a store or smaller retail chain. Tasks include personnel management, scheduling, recruitment, and skills development, as well as operational sales on the floor. The role also involves responsibility for budget, procurement, marketing, inventory management, and customer relations. The work environment is dynamic and fast-paced, combining leadership with a strong presence in sales activities, requiring both business acumen and good social skills.
Salary development over time
The salary for a business owner with 5–9 employees and a sales focus has shown steady growth over the past three years. In 2022, the average salary was 35,500 SEK per month, increasing to 36 800 SEK in 2023. In 2024, the average salary has reached 37 800 SEK, representing a total increase of approximately 6.5% over three years. This positive trend reflects increased responsibility in the role and strong demand for experienced store managers in retail. The salary development can also be explained by industry shifts towards more qualified and goal-oriented sales, as well as increased demands on leadership and business development.
Many business owners with a sales focus combine leadership with a strong presence on the shop floor. It is common to work closely with customers, which provides valuable insights into market needs and trends.
Business owner, 5–9 employees, sales-oriented salary – complete overview
- Average salary: 37 800 SEK/month
- Lowest salary: 34,600 SEK/month
- Highest salary: 41,000 SEK/month
- Hourly wage (average): 227 SEK
- Women earn: 38 000 SEK (101 % of men's salary)
- Men earn: 37,500 SEK
- Regional differences: No specific data available
Education and qualifications
To work as a business owner with a sales focus and responsibility for 5–9 employees, a high school education with a focus on commerce or economics is usually required. Many also have supplementary education or work experience in retail, sales, or leadership. Practical knowledge is highly valued, and it is common to work one's way up within the company. Additional merits include courses in business development, economics, or personnel management.
- High school education: Commerce or economics program, 3 years
- Post-secondary courses: Leadership, economics, or sales
- Practical experience: Several years of work in retail or the retail sector
- Certifications: Meritorious but not required, e.g., in occupational health and safety or labor law
- Internal training: Common at larger retail chains
Common benefits and compensations
Benefits for sales-oriented business owners often include staff discounts, performance or bonus-based pay, wellness contributions, and sometimes occupational pension. Access to training, flexible working hours, and opportunities for further development within the company are also common.
Competition and challenges
The competition for roles as a sales-oriented business owner is relatively high, especially in attractive retail areas. The role requires the ability to quickly adapt to changing market conditions and a strong focus on results and staff well-being. Digitalization, changing customer behaviors, and increased demands for efficiency mean that leadership and business sense must constantly be developed. Recruiting and retaining competent staff is a recurring challenge, as is meeting high sales targets under pressure.
Tips for those who want to become a business owner – sales-oriented store manager
To succeed as a sales-oriented business owner, it is important to be flexible and able to make quick decisions in a changing environment. Strong communication skills facilitate both internal management and customer relations, while analytical ability helps identify business opportunities and improve store results. Being attentive and motivating as a leader is key to creating an engaged team, while developed business acumen makes it easier to navigate budgets and sales goals. Finally, endurance and a high work ethic are crucial for handling periods of high pressure and multiple responsibilities.
Key facts about business owners, 5-9 employees, sales-oriented
- Education level: High school education, preferably supplemented with courses
- Work environment: Retail environment with high pace and varied tasks
- Work form: Full-time, often daytime but also evenings and weekends
- Demand: Approximately 550 job openings within the profession
- Gender distribution: Slight salary difference, women earn on average more than men
Career paths and future prospects
After three to five years as a sales-oriented business owner, opportunities open to advance to larger stores, district manager, or area manager within retail. Some choose to start their own business or move on to specialist roles in sales development or business development. According to the Swedish Public Employment Service's forecasts, demand remains strong, with 550 job openings in the profession. The industry is rapidly evolving, and digital competence is becoming increasingly important, making further education in e-commerce or store technology attractive. Future prospects are generally stable, especially for those with proven leadership experience and business understanding.
Common questions about business owners, 5-9 employees, sales-oriented
- What does a business owner, 5-9 employees, sales-oriented, earn?
- The average salary is 37 800 SEK per month. - Are there salary differences between women and men?
- Yes, women earn on average 38 000 SEK and men 37,500 SEK. - What education is required to become a business owner with sales responsibility?
- High school education, preferably with supplementary courses in commerce, economics, or leadership. - What is the job market like?
- There are approximately 550 job openings within the profession. - What are the career prospects?
- Opportunities to advance to larger stores, district manager, or own businesses. - What is the highest salary in the profession?
- The highest salary is 41,000 SEK per month. - What personal qualities are important?
- Leadership, business acumen, flexibility, and communication skills.
Salary distributed by age and sector
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 32000 kr | 32700 kr | |
| 25-34 | 91% | 38100 kr | 39300 kr |
| 35-44 | 93% | 35800 kr | 36100 kr |
| 45-54 | 89% | 36400 kr | 36800 kr |
| 55-64 | 37600 kr | 0 kr | |
| Snitt | 101% | 37000 kr | 37800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 32000 kr | 32700 kr | |
| 25-34 | 91% | 38100 kr | 39300 kr |
| 35-44 | 93% | 35800 kr | 36100 kr |
| 45-54 | 89% | 36400 kr | 36800 kr |
| 55-64 | 37600 kr | 0 kr | |
| Snitt | 101% | 37000 kr | 37800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 32000 kr | 32700 kr | |
| 25-34 | 91% | 38100 kr | 39300 kr |
| 35-44 | 93% | 35800 kr | 36100 kr |
| 45-54 | 89% | 36400 kr | 36800 kr |
| 55-64 | 37600 kr | 0 kr | |
| Snitt | 101% | 37000 kr | 37800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 41200 kr | 41700 kr |
| 35-44 | 93% | 37700 kr | 38300 kr |
| 45-54 | 89% | 38800 kr | 39100 kr |
| Snitt | 101% | 37200 kr | 37500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 41200 kr | 41700 kr |
| 35-44 | 93% | 37700 kr | 38300 kr |
| 45-54 | 89% | 38800 kr | 39100 kr |
| Snitt | 101% | 37200 kr | 37500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 41200 kr | 41700 kr |
| 35-44 | 93% | 37700 kr | 38300 kr |
| 45-54 | 89% | 38800 kr | 39100 kr |
| Snitt | 101% | 37200 kr | 37500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 36400 kr | 38000 kr |
| 35-44 | 93% | 35300 kr | 35500 kr |
| 45-54 | 89% | 34200 kr | 34600 kr |
| 55-64 | 41200 kr | 43000 kr | |
| Snitt | 101% | 36900 kr | 38000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 36400 kr | 38000 kr |
| 35-44 | 93% | 35300 kr | 35500 kr |
| 45-54 | 89% | 34200 kr | 34600 kr |
| 55-64 | 41200 kr | 43000 kr | |
| Snitt | 101% | 36900 kr | 38000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 36400 kr | 38000 kr |
| 35-44 | 93% | 35300 kr | 35500 kr |
| 45-54 | 89% | 34200 kr | 34600 kr |
| 55-64 | 41200 kr | 43000 kr | |
| Snitt | 101% | 36900 kr | 38000 kr |
About the data
All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.
All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.
Profession Business owners, 5-9 employees, selling has the SSYK code 5221, which we use to match against the SCB database to obtain the latest salary statistics.
-
Assistant Site Manager at EC Health Club Malmö Limhamn
Sales-oriented store managers and department managers in stores
Wed, 26 Nov 2025 - 07:39 -
Café Manager Wanted at Göteborgs Föreningscenter
Sales-oriented store managers and department managers in stores
Wed, 26 Nov 2025 - 02:20 -
Sales-oriented store managers and department managers in stores
Sat, 22 Nov 2025 - 04:29 -
Retail Manager for Hard Rock's Rock Shop in Stockholm
Sales-oriented store managers and department managers in stores
Wed, 19 Nov 2025 - 10:33 -
Store Manager for ÆRA Fashion at Landvetter Airport
Sales-oriented store managers and department managers in stores
Sun, 16 Nov 2025 - 03:41
-
Opinion Poll Status Novus: Unchanged Support – Social Democrats Largest
Wed, 19 Nov 2025 - 08:35 -
The National Debt – Level, Development, and Significance for Sweden
Wed, 8 Oct 2025 - 08:00