Retail agent salary

  1. Salary statistics
  2. Retail agent salary
Image that illustrates Retail agent

Retail agent salary

53 200 SEK

Corporate salespeople

Latest available salary statistics are for 2025. Compare average pay, salary range and related job listings.

38 000 - 64 000 SEK / month

Women earn 92% of what men do.

Försäljning & inköp

Average salary 53 200 SEK/month Monthly gross salary
Salary range 38 000 - 64 000 SEK Latest available range Data year 2025 Latest published dataset

Related tools

Calculate take-home pay for Retail agent 53 200 SEK/month prefilled Calculate gross salary for Retail agent Start from net pay More salary pages Browse more roles Open jobs for Retail agent 2 113 matching jobs in Försäljning & inköp

Jump to

Salary trend About the role What does a retail sales agent do? – Tasks and work environment Salary development over time Retail Sales Agent Salary – Complete Overview Open jobs Related occupations About the data FAQ

Salary progression Retail agent

Average salary 53 200 kr
Males 54 400 kr
Females 49 900 kr
1 Likes 0 Comments 2113 Vacant jobs ->

What does a retail sales agent do? – Tasks and work environment

A retail sales agent works to mediate and sell goods between manufacturers, suppliers, and retail chains. Tasks often include identifying and establishing new business opportunities, negotiating terms, managing customer relationships, and following up on sales results. The role requires staying updated on market trends and competitors, as well as actively building networks within the industry. The work environment is varied and can include both office work and travel to clients, suppliers, and industry fairs. It is common for retail sales agents to work independently with clear sales targets.

Salary development over time

The salary of a retail sales agent has shown a stable and positive development in recent years. In 2022, the average salary was 46,700 SEK per month, increasing to 51 300 SEK in 2023. In 2024, the average salary continued to rise and reached 53 200 SEK per month, representing an overall increase of approximately 9.8% over three years. This salary growth is driven by increased demand for experienced salespeople in retail and a greater focus on specialized skills and digitalization. The industry is also affected by economic fluctuations and competition, which can create variations in salary levels across regions and employers. Gender differences persist, but increased transparency and gender equality efforts are beginning to have an effect over time.

Retail Sales Agent Salary – Complete Overview

  • Average salary: 53 200 SEK/month
  • Lowest salary: 38,200 SEK/month
  • Highest salary: 61,500 SEK/month
  • Hourly wage (average): 309 SEK
  • Male salary: 54 400 SEK/month
  • Female salary: 49 900 SEK/month
  • Women’s salary as a percentage of men’s: 92%
  • Regional differences: Some variation depending on labor market and demand

Education and qualifications

To work as a retail sales agent, a high school diploma in commerce or economics is usually required, but many employers also value post-secondary education or relevant experience in sales and business development. The industry values practical skills, social competence, and the ability to build long-term relationships. Experience in digital sales and marketing is also advantageous.

  • High school education: Commerce and administration programs (3 years)
  • Post-secondary education: YH (vocational) training or university studies in sales, marketing, or economics (2–3 years)
  • Courses and certifications: Sales techniques, digital marketing, negotiations
  • Internship/Trainee: Common in larger companies
  • Prerequisites: Good Swedish and English, B-class driving license often an advantage

Building strong relationships with both suppliers and customers is often crucial for long-term success as a retail sales agent. A well-developed business intuition and the ability to quickly adapt to new trends can make a significant difference in your professional life.

– statsskuld.se

Common benefits and compensation

Retail sales agents are often offered various performance-based bonuses, company cars or car allowances, wellness contributions, and flexible working hours. Other common benefits may include mobile phones, computers, and sometimes remote work options or training support. Compensation models vary depending on the employer and industry.

Competition and challenges

The competition within the profession of retail sales agents is relatively high, especially in larger cities where many companies operate within the same segment. An increased focus on digital sales channels has changed working conditions and demands higher digital competence and adaptability. Challenges also include managing rapid market changes, price pressure, and maintaining long-term customer relationships in a changing industry. Specialization, such as in sustainability or e-commerce, and a continuous desire to develop skills are often necessary to stand out. Economic fluctuations can also impact the number of deals and commissions.

Tips for those who want to become a retail sales agent

To succeed as a retail sales agent, strong communication skills and curiosity about customers and market trends are important. Persistence and stress tolerance facilitate achieving sales targets and handling quickly changing situations. Networking and relationship-building skills are crucial, so early practice in establishing trust and active listening is beneficial. Flexibility and the ability to adapt to new digital tools give advantages, especially in a constantly evolving industry. Seeking internships or trainee positions helps build experience and understanding of the profession. Finally, personal drive and the ability to work independently are essential, as the role often involves significant personal responsibility and freedom under responsibility.

Key facts about Retail Sales Agents

  • Education level: High school diploma, often supplemented with post-secondary education
  • Average salary: 53 200 SEK/month
  • Work environment: Combined office and field environment
  • Work arrangement: Full or part-time, often result-based
  • Demand: Medium, 550 job openings within the profession

Career paths and future prospects

After three to five years as a retail sales agent, opportunities open to advance to roles such as sales manager, key account manager, or business developer. Some choose to start their own business and work as independent agents or consultants. The Swedish Public Employment Service forecasts that demand for corporate salespeople, including retail sales agents, will remain unchanged over the next five years. The recruitment situation is balanced, and job opportunities are considered medium-sized nationally. However, industry development influenced by economic conditions, digitalization, and changing buying behaviors makes continuous skill development and staying updated on new trends essential.

Frequently asked questions about Retail Sales Agents

  • What does a retail sales agent earn?
    - A retail sales agent has an average salary of 53 200 SEK per month, but the salary varies between 38,200 SEK and 61,500 SEK depending on experience and employer.
  • Are there salary differences between men and women?
    - Yes, men earn an average of 54 400 SEK, while women have an average salary of 49 900 SEK, which corresponds to 92% of men's salaries.
  • What education is required to become a retail sales agent?
    - The most common route is a high school education in commerce or economics, but post-secondary studies in sales or marketing are advantageous.
  • What are the future prospects for retail sales agents?
    - According to the Swedish Public Employment Service, employment opportunities are medium-sized, and demand is expected to remain unchanged over the next five years.
  • What are typical job responsibilities for a retail sales agent?
    - Tasks include sales, customer relations, negotiations, market monitoring, and business development.
  • Are there regional salary differences?
    - Yes, some variation depends on the labor market and demand in different regions.
  • What is the highest and lowest salary for a retail sales agent?
    - The highest salary is 61,500 SEK and the lowest is 38,200 SEK per month.

Richard Andersson

Richard Andersson - 2025-07-10 06:38:00

Occupation
Who has the highest salary?
The highest salary for a Retail agent is 64000 kr. This salary belongs to a man working in the Privately employed officials with a post-secondary education, 3 years or more. The highest salary for a woman in this profession is 57200 kr.
Who has the lowest salary?
The lowest salary for a Retail agent is 38000 kr. This salary belongs to a woman also working in the Public sector. The lowest salary for a man in this profession is 47100 kr.
Salary distributed by age and sector
Age Women's salary as a percentage of men's Base salary Monthly salary
18-24 85% 32800 kr 34100 kr
25-34 95% 45100 kr 47100 kr
35-44 91% 50900 kr 53600 kr
45-54 98% 53100 kr 56100 kr
55-64 90% 54700 kr 57700 kr
65-68 55100 kr 57700 kr
Snitt 92% 50600 kr 53200 kr
* Empty columns indicate that the statistical data was insufficient to allow for a statistically significant conclusion.
Salary per sector
Salary based on education
Register an account before you can comment

To write a comment you need to create an account.

Default Avatar

About the data

All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.

All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.

Profession Retail agent has the SSYK code 3322, which we use to match against the SCB database to obtain the latest salary statistics.

Search salary statistics for occupation
8000 kr
90000 kr
Vacant jobs
Show more
Similar occupations

Compare salary, work tasks and job outlook in adjacent occupations to find roles with similar skills or pay levels.

  • Read more about working as Pharmacy assistant

    Pharmacy assistant salary

    Average salary: 33 900 SEK/month • Försäljning & inköp

    Pharmacy technicians

    Compare with Retail agent

    Wed, 24 Jun 2026 - 11:53
  • Read more about working as Activity leader, guide

    Activity leader, guide salary

    Average salary: 31 400 SEK/month • Försäljning & inköp

    Guides and tour leaders

    Compare with Retail agent

    Wed, 24 Jun 2026 - 07:17
  • Read more about working as Tourist informant

    Tourist informant salary

    Average salary: 36 800 SEK/month • Försäljning & inköp

    Travel agents and traffic assistants etc.

    Compare with Retail agent

    Wed, 24 Jun 2026 - 12:02
  • Read more about working as Insurance Broker Assistant

    Insurance Broker Assistant salary

    Average salary: 40 900 SEK/month • Försäljning & inköp

    Marketing and sales assistants

    Compare with Retail agent

    Wed, 24 Jun 2026 - 08:50
  • Read more about working as Shop assistant, flowers etc.

    Shop assistant, flowers etc. salary

    Average salary: 34 600 SEK/month • Försäljning & inköp

    Store salespersons, specialty trade

    Compare with Retail agent

    Wed, 24 Jun 2026 - 04:54
  • Read more about working as Event organizer

    Event organizer salary

    Average salary: 40 300 SEK/month • Försäljning & inköp

    Event and travel producers etc.

    Compare with Retail agent

    Wed, 24 Jun 2026 - 00:57
Latest posts
  • Promocode - Discount code for Smartphoto

    Promocode

    Discount code for Smartphoto

    Mon, 22 Jun 2026 - 12:00
  • Public Opinion - Novus Opinion Poll 2026-06-17 – Social Democrats Lose

    Public Opinion

    Novus Opinion Poll 2026-06-17 – Social Democrats Lose

    Wed, 17 Jun 2026 - 09:35
  • National Debt - National Debt – Level, GDP Share, and Development to 2026

    National Debt

    National Debt – Level, GDP Share, and Development to 2026

    Mon, 8 Jun 2026 - 09:59
  • Inflation - Inflation May 2026 – KPIF Rises to 1.5 Percent

    Inflation

    Inflation May 2026 – KPIF Rises to 1.5 Percent

    Thu, 4 Jun 2026 - 08:30
  • Tips - Create a Professional Website with AI - That's Why I Built Deffe.com

    Tips

    Create a Professional Website with AI - That's Why I Built Deffe.com

    Tue, 19 May 2026 - 22:28
  • Municipality -

    Municipality

    Tue, 19 May 2026 - 00:35
Salary, Taxes, and Fees
Net salary 31 390
Net salary
31 390
Taxes
11 718
Fees
12 582

With our Swedish tax calculator, you can easily calculate your after-tax income (net salary).

Swedish Church Member

* Updated with 2026 taxes

Explore more topics

Continue exploring Statsskuld.se

Hand-picked next steps that connect calculators, public data and articles.

Latest articles