- Salary statistics
- Business people
Business people
34 600 - 41 000 kr / month
Women earn 101% of what men do.
Försäljning & inköp
Salary progression Business people
What does an Entrepreneur do? – Tasks and Work Environment
An entrepreneur is responsible for the daily operations of stores or departments within retail and often functions as both a leader and salesperson. The role involves leading staff, managing sales and customer relations, and ensuring that store goals and profitability are achieved. The work environment is often fast-paced and dynamic, with elements of administrative work and practical leadership on the shop floor. Entrepreneurs often handle purchasing, inventory management, and marketing activities, which require flexibility and good planning skills.
Salary Development Over Time
The salary for entrepreneurs has shown a stable and positive development in recent years. In 2022, the average salary was 35,500 SEK, which increased to 36 800 SEK in 2023. In 2024, the average salary continued upward to 37 800 SEK, representing a total increase of about 6.5% over three years. This trend reflects an increased demand for experienced store managers and department heads, as retail has undergone changes requiring higher competence in sales and leadership. The salary increase can also be linked to increased competition for qualified candidates and a growing focus on attracting and retaining skilled leaders in store environments.
Entrepreneur Salary – Complete Overview
- Average salary: 37 800 SEK/month
- Lowest salary: 34,600 SEK/month (female, private sector employee, post-secondary education)
- Highest salary: 41,000 SEK/month (female, private sector employee, high school education)
- Hourly wage (average): 227 SEK
- Women: 38 000 SEK/month (101% of men's salary)
- Men: 37,500 SEK/month
- Regional differences: Data varies depending on store size and geographic location
Many entrepreneurs develop a deep understanding of consumer behaviors and trends over time, making them highly sought-after advisors for launching new concepts and store formats. This experience can open doors to roles in business development or consulting.
Education and Qualifications
To work as an entrepreneur, a high school diploma with a focus on retail, economics, or sales is usually required. Many employers prefer candidates with experience in store work, leadership, or personnel management. Further education in sales, leadership, or economics can be advantageous and increase chances for higher pay or greater responsibilities. Practical experience is highly valued and can sometimes outweigh formal education.
- High school education: Retail or economics (3 years)
- Post-secondary courses: Leadership, sales, store operations
- Internships: Experience in store work or trainee programs is common
- Further education: Courses in economics, purchasing, or marketing
- Prerequisites: Good communication skills and initiative
Common Benefits and Compensation
Entrepreneurs are often offered benefits such as employee discounts, bonus programs linked to sales targets, wellness allowances, and sometimes occupational pension schemes. In addition to base salary, various forms of variable compensation may be available, especially in larger retail chains. Some employers also offer educational support and opportunities for further development within the company.
Competition and Challenges
The competition for positions as an entrepreneur is relatively high, especially in metropolitan areas where many retail chains are established. Digitalization and changing consumer behaviors increase demands for flexibility and the ability to quickly adapt to new sales channels. The role's breadth requires strategic thinking and operational leadership. Challenges may also arise from high pace, personnel responsibilities, and the constant need to deliver good results. Staying updated on industry developments and being prepared for changes in the work environment are important.
Tips for Aspiring Entrepreneurs
To succeed as an entrepreneur, it’s important to have strong drive and the ability to take initiative, as the role often requires quickly finding solutions to unexpected problems. Being communicative and collaborative is also beneficial, since much of the work involves teamwork and customer contact. Developing good organizational skills makes it easier to handle administrative tasks and staff planning efficiently. Flexibility and resilience are key qualities, especially during periods of high pressure or changes in store operations. Taking responsibility and demonstrating leadership early on often opens doors to greater authority and better conditions. Continual education and networking within the industry increase chances for career advancement and higher pay. Finally, a genuine interest in sales and customer service is essential for long-term success in the profession.
Key Facts about Entrepreneurs
- Education level: High school education is most common
- Work environment: Fast-paced, customer-focused retail environment
- Work type: Usually full-time, sometimes shift work
- Demand: About 550 available jobs within the profession
- Gender distribution: Women earn 101% of what men do
Career Paths and Future Outlook
After three to five years as an entrepreneur, opportunities open up for more qualified roles such as store manager, regional manager, or sales manager within larger chains. Some choose to specialize in areas like purchasing, marketing, or personnel development. The employment service predicts that demand for entrepreneurs and sales-oriented store managers will remain stable, especially for those with experience and strong leadership skills. However, digitalization and new store concepts may influence the job market, but those who are adaptable and development-oriented have good chances for advancement and secure employment in retail.
Frequently Asked Questions about Entrepreneurs
- What is the average salary of an Entrepreneur?
- An entrepreneur has an average salary of 37 800 SEK per month. - What are the highest and lowest salaries for Entrepreneurs?
- The highest salary is 41,000 SEK (female, private sector employee), the lowest is 34,600 SEK (female, private sector employee). - Are there differences between men and women?
- Yes, women earn 101% of men's salaries within the profession. - What education is required to become an Entrepreneur?
- High school education in retail or economics is most common, supplemented with courses in leadership and sales. - What does the work environment look like?
- Fast-paced, customer-oriented, often with responsibility for both staff and sales. - What career paths are available?
- Opportunities include advancing to store manager, regional manager, or specialist roles in purchasing and marketing. - What are the future prospects?
- Demand is stable with approximately 550 available positions within the profession according to current statistics.
Salary distributed by age and sector
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 32000 kr | 32700 kr | |
| 25-34 | 91% | 38100 kr | 39300 kr |
| 35-44 | 93% | 35800 kr | 36100 kr |
| 45-54 | 89% | 36400 kr | 36800 kr |
| 55-64 | 37600 kr | 0 kr | |
| Snitt | 101% | 37000 kr | 37800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 32000 kr | 32700 kr | |
| 25-34 | 91% | 38100 kr | 39300 kr |
| 35-44 | 93% | 35800 kr | 36100 kr |
| 45-54 | 89% | 36400 kr | 36800 kr |
| 55-64 | 37600 kr | 0 kr | |
| Snitt | 101% | 37000 kr | 37800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 32000 kr | 32700 kr | |
| 25-34 | 91% | 38100 kr | 39300 kr |
| 35-44 | 93% | 35800 kr | 36100 kr |
| 45-54 | 89% | 36400 kr | 36800 kr |
| 55-64 | 37600 kr | 0 kr | |
| Snitt | 101% | 37000 kr | 37800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 41200 kr | 41700 kr |
| 35-44 | 93% | 37700 kr | 38300 kr |
| 45-54 | 89% | 38800 kr | 39100 kr |
| Snitt | 101% | 37200 kr | 37500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 41200 kr | 41700 kr |
| 35-44 | 93% | 37700 kr | 38300 kr |
| 45-54 | 89% | 38800 kr | 39100 kr |
| Snitt | 101% | 37200 kr | 37500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 41200 kr | 41700 kr |
| 35-44 | 93% | 37700 kr | 38300 kr |
| 45-54 | 89% | 38800 kr | 39100 kr |
| Snitt | 101% | 37200 kr | 37500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 36400 kr | 38000 kr |
| 35-44 | 93% | 35300 kr | 35500 kr |
| 45-54 | 89% | 34200 kr | 34600 kr |
| 55-64 | 41200 kr | 43000 kr | |
| Snitt | 101% | 36900 kr | 38000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 36400 kr | 38000 kr |
| 35-44 | 93% | 35300 kr | 35500 kr |
| 45-54 | 89% | 34200 kr | 34600 kr |
| 55-64 | 41200 kr | 43000 kr | |
| Snitt | 101% | 36900 kr | 38000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 91% | 36400 kr | 38000 kr |
| 35-44 | 93% | 35300 kr | 35500 kr |
| 45-54 | 89% | 34200 kr | 34600 kr |
| 55-64 | 41200 kr | 43000 kr | |
| Snitt | 101% | 36900 kr | 38000 kr |
About the data
All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.
All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.
Profession Business people has the SSYK code 5221, which we use to match against the SCB database to obtain the latest salary statistics.
-
Assistant Site Manager at EC Health Club Malmö Limhamn
Sales-oriented store managers and department managers in stores
Wed, 26 Nov 2025 - 07:39 -
Café Manager Wanted at Göteborgs Föreningscenter
Sales-oriented store managers and department managers in stores
Wed, 26 Nov 2025 - 02:20 -
Sales-oriented store managers and department managers in stores
Sat, 22 Nov 2025 - 04:29 -
Retail Manager for Hard Rock's Rock Shop in Stockholm
Sales-oriented store managers and department managers in stores
Wed, 19 Nov 2025 - 10:33 -
Store Manager for ÆRA Fashion at Landvetter Airport
Sales-oriented store managers and department managers in stores
Sun, 16 Nov 2025 - 03:41
-
Opinion Poll Status Novus: Unchanged Support – Social Democrats Largest
Wed, 19 Nov 2025 - 08:35 -
The National Debt – Level, Development, and Significance for Sweden
Wed, 8 Oct 2025 - 08:00