Vacant job

Are you a trained communicator, web communicator, or content creator looking to develop your skills in SEO, web publishing, and digital growth?

Birger is looking for an intern who wants to help build the content and organic visibility for a new digital brand in the construction and renovation industry.

This role is perfect for you if you have a background in communication, PR, media, content production, or web publishing, and want to gain practical experience in how content can be used to create visibility, trust, and business results.

You will work with the entire process – from research and content planning to text production, publishing, optimization, and follow-up. The focus is primarily on web content and SEO, but you may also contribute ideas and content for other digital channels.

This is not an internship where you sit by and observe. You will be responsible for concrete tasks and have the opportunity to see how your work impacts the website's visibility, traffic, and number of customer inquiries.

What you will do

• Plan, write, and publish content for the website
• Create articles, guides, service pages, and local landing pages
• Adapt content to target audience, channel, and purpose
• Work on SEO optimization based on keywords and user search intent
• Write and optimize headlines, introductions, metadata, and page text
• Publish and update content in the website's CMS
• Ensure quality of language, tone, structure, and facts
• Optimize existing content based on ranking, traffic, and user behavior
• Work on internal linking and the website's information structure
• Analyze competitors' communication and content
• Contribute to editorial plans and long-term content strategies
• Generate ideas for new content based on search data and user needs
• Use AI tools as support for research, planning, and content production
• Collaborate with people in SEO, web development, and digital marketing

We are looking for someone who

• Has a strong interest in communication, web content, and digital marketing
• Has excellent ability to write clearly, correctly, and tailored to the target audience
• Enjoys doing research and diving into new subject areas
• Has a structured work approach and is detail-oriented
• Can work independently and take responsibility for own tasks
• Is curious about SEO, web publishing, and digital user behaviors
• Wants to develop within content marketing, web communication, and organic growth
• Is studying or has studied communication, media, PR, journalism, marketing, or similar

Very good Swedish skills in both speech and writing are required for the role.

Advantageous but not required

• Experience in web communication or editorial work
• Experience writing articles, guides, or web texts
• Experience with WordPress, Webflow, or other CMS platforms
• Basic knowledge in SEO or keyword analysis
• Experience with Google Search Console, Ahrefs, or Semrush
• Experience with social media or digital content production
• Basic understanding of UX, conversion, and web structure
• Experience with AI tools for research and content production
• Interest in construction, renovation, housing, or consumer issues
• Experience from startup, agency, or entrepreneurial environments

What you get

• Practical experience in web communication, content production, and SEO
• Opportunity to help build a digital business from the ground up
• Work on a real project where the content has a clear business function
• Great personal responsibility and opportunity to influence
• Concrete articles, guides, and web pages to use in your portfolio
• Opportunity to see how content performs in terms of ranking, traffic, and conversions
• Experience combining communication, user needs, and search data
• Close collaboration with people in SEO, development, and digital marketing
• Experience relevant for future roles as communicator, web communicator, web editor, content specialist, or SEO writer

Why this internship matters

Good communication is not just about writing well. The content also needs to be relevant, easy to find, easy to understand, and designed to help people make decisions.

During the internship, you will learn how to combine communication, editorial work, SEO, and data to create content that is valuable to the reader and contributes to long-term organic growth.

You will work on a project where large parts of the content are still being built up. This means your work will have a clear and measurable impact on the website's development.

About Birger

Birger develops and invests in digital companies and brands with clear growth potential.

We work entrepreneurially, data-driven, and with a strong focus on quickly moving from idea to execution. Our ambition is to build digital businesses that create long-term value through strong communication, relevant content, technology, and smart distribution.

Here, you will work close to the business, take responsibility early, and help build something from the ground up.