- Salary statistics
- Marketing manager, business-oriented manager
Marketing manager, business-oriented manager salary
54 900 - 77 100 kr / month
Women earn 89% of what men do.
Administration, ekonomi
Salary progression Marketing manager, business-oriented manager
Salary and Working Conditions for Marketing Manager, Operational Manager
Working as a Marketing Manager with an operational role often means being the link between marketing strategy and its practical implementation. The profession offers a dynamic work environment where both strategic thinking and operational skills are needed. An important part of the role is to understand market trends and customer needs in order to effectively position the company's products or services.
Average Salaries and Gender Pay Gap
A Marketing Manager in an operational position has an average monthly salary of 68 500 SEK. There is a gender pay gap within this profession. Men earn an average of 71 000 SEK, while women earn 63 500 SEK, meaning that women earn 89% of what men do. For those who are hourly employees, the average hourly wage is 412 SEK, based on 166 working hours per month.
Salary Development
The average salary for this professional group has shown a positive development, increasing from 63 800 SEK to 68 500 SEK since the last measurement. The highest salary for a man in the profession is 77100 SEK, while the highest salary for a woman is 69200 SEK. On the lower end of the salary scale, a woman earns a minimum of 54900 SEK and a man earns a minimum of 56200 SEK.
Education and Career Path
To become a Marketing Manager with an operational focus, a post-secondary education is usually required. Education in marketing, economics, or communication is often fundamental. A three-year university education or longer is common among the highest earners in the profession. Practical experience and an understanding of market dynamics are also crucial to succeed in the role.
Future Outlook and Challenges
As a Marketing Manager, Operational Manager, the future outlook is relatively good. The need for qualified managers who can handle both strategic and operational tasks is constantly present, especially in a time where digitalization and rapid market changes are in focus. Challenges may include staying updated with new tools and strategies, as well as being able to manage changing consumer behaviors.
Working Conditions and Benefits
The work environment for a Marketing Manager in an operational role is often flexible, with the possibility to work from home and use digital tools to drive projects. Many companies also offer benefits such as paid training and modern work tools like mobile phones and computers to facilitate work. These benefits may vary depending on the employer and employment contract.
Competition in the Field
Competition for positions as a Marketing Manager, especially in operational roles, can be tough. Having a solid education and experience in the field is important to stand out among other applicants. Networking and staying updated with the latest trends in marketing can also be crucial to secure a position in this area.
- Average Salary: 68 500 SEK
- Salary for Men: 71 000 SEK
- Salary for Women: 63 500 SEK
- Hourly Wage: 412 SEK
The profession of Marketing Manager with an operational focus offers an exciting and challenging career with good development opportunities. By balancing strategic and practical skills, those working in this field can strongly contribute to a company's success.
Salary distributed by age and sector
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 50100 kr | 51400 kr |
35-44 | 98% | 64900 kr | 69100 kr |
45-54 | 94% | 74200 kr | 77500 kr |
55-64 | 88% | 66100 kr | 69700 kr |
Snitt | 91% | 66700 kr | 70100 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
35-44 | 91% | 60700 kr | 60800 kr |
45-54 | 86% | 65000 kr | 65100 kr |
55-64 | 93% | 66100 kr | 66200 kr |
Snitt | 91% | 64200 kr | 64200 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
35-44 | 91% | 60700 kr | 60800 kr |
45-54 | 86% | 65000 kr | 65100 kr |
55-64 | 93% | 66100 kr | 66200 kr |
Snitt | 91% | 64200 kr | 64200 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 50100 kr | 51400 kr |
35-44 | 98% | 65000 kr | 69100 kr |
45-54 | 94% | 74300 kr | 77600 kr |
55-64 | 88% | 66100 kr | 69800 kr |
Snitt | 91% | 66700 kr | 70100 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 50100 kr | 51400 kr |
35-44 | 98% | 65000 kr | 69100 kr |
45-54 | 94% | 74300 kr | 77600 kr |
55-64 | 88% | 66100 kr | 69800 kr |
Snitt | 91% | 66700 kr | 70100 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 51700 kr | 53600 kr |
35-44 | 98% | 64800 kr | 69500 kr |
45-54 | 94% | 75100 kr | 78800 kr |
55-64 | 88% | 67200 kr | 71400 kr |
Snitt | 91% | 68000 kr | 71900 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
35-44 | 91% | 64200 kr | 64200 kr |
45-54 | 86% | 71700 kr | 71800 kr |
55-64 | 93% | 69700 kr | 69800 kr |
Snitt | 91% | 68100 kr | 68100 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
35-44 | 91% | 64200 kr | 64200 kr |
45-54 | 86% | 71700 kr | 71800 kr |
55-64 | 93% | 69700 kr | 69800 kr |
Snitt | 91% | 68100 kr | 68100 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 51700 kr | 53600 kr |
35-44 | 98% | 64800 kr | 69500 kr |
45-54 | 94% | 75100 kr | 78800 kr |
55-64 | 88% | 67200 kr | 71400 kr |
Snitt | 91% | 68000 kr | 71900 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 51700 kr | 53600 kr |
35-44 | 98% | 64800 kr | 69500 kr |
45-54 | 94% | 75100 kr | 78800 kr |
55-64 | 88% | 67200 kr | 71400 kr |
Snitt | 91% | 68000 kr | 71900 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 48000 kr | 48700 kr |
35-44 | 98% | 65100 kr | 68300 kr |
45-54 | 94% | 72000 kr | 74000 kr |
55-64 | 88% | 61600 kr | 63000 kr |
Snitt | 91% | 63600 kr | 65600 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
35-44 | 91% | 58500 kr | 58600 kr |
45-54 | 86% | 62000 kr | 62100 kr |
55-64 | 93% | 64600 kr | 64700 kr |
Snitt | 91% | 62200 kr | 62300 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
35-44 | 91% | 58500 kr | 58600 kr |
45-54 | 86% | 62000 kr | 62100 kr |
55-64 | 93% | 64600 kr | 64700 kr |
Snitt | 91% | 62200 kr | 62300 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 48000 kr | 48700 kr |
35-44 | 98% | 65200 kr | 68400 kr |
45-54 | 94% | 72200 kr | 74200 kr |
55-64 | 88% | 61500 kr | 63000 kr |
Snitt | 91% | 63600 kr | 65700 kr |
Age | Base salary | Monthly salary | |
---|---|---|---|
25-34 | 91% | 48000 kr | 48700 kr |
35-44 | 98% | 65200 kr | 68400 kr |
45-54 | 94% | 72200 kr | 74200 kr |
55-64 | 88% | 61500 kr | 63000 kr |
Snitt | 91% | 63600 kr | 65700 kr |
About the data
All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.
All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.
Profession Marketing manager, business-oriented manager has the SSYK code 1252, which we use to match against the SCB database to obtain the latest salary statistics.
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