Consultant, advertising salary

Consultant, Advertising: Salary Statistics and Job Description

As a Consultant in the advertising industry, you have the opportunity to work on exciting and varied assignments within marketing and market analysis. By analyzing market trends, designing advertising campaigns, and creating strategies to reach the target audience, you play a crucial role in helping companies promote their products or services effectively.

Salary Statistics

The average salary for Consultants in advertising amounts to 50 400 SEK per month. According to statistics, men earn an average of 54 000 SEK, while women earn 47 800 SEK. This means that women earn 88% of what men do in the profession. Over the past year, the average salary has increased from SEK to 50 400 SEK.

Education and Requirements

To work as a Consultant in advertising, a relevant university education in marketing, communication, or similar fields is usually required. It is also advantageous to have knowledge of market analysis, advertising strategies, and digital marketing. The profession demands good analytical skills, creativity, and the ability to work in teams as collaboration with different departments and clients is common.

Job Responsibilities and Job Seeking Tips

As a Consultant in advertising, your job responsibilities may vary depending on the assignment, but common tasks include analyzing markets, target audiences, and competitors, designing advertising campaigns, creating marketing strategies, and following up on results. To succeed in the profession, it is important to stay updated on marketing trends and be flexible in the face of market changes.

Benefits

Some companies in the advertising industry offer benefits such as paid training, opportunities for further development in the field, flexible working hours, or other benefits aimed at helping employees thrive and grow in their roles.

Summary

Working as a Consultant in advertising is an exciting and challenging career path for those passionate about marketing and communication. With an increasing demand for digital marketing and strategic thinking in the industry, there are good opportunities for development and career advancement for those with the right skills and passion for the field.