- Salary statistics
- Health coach salary
Health coach salary
Latest available salary statistics are for 2025. Compare average pay, salary range and related job listings.
32 500 - 50 300 SEK / month
Women earn 89% of what men do.
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Salary progression Health coach
What does a health coach do? – Tasks and work environment
A health coach supports and guides individuals or groups towards better health and well-being. Common tasks include assessing clients' lifestyles, setting goals, creating personalized health plans, and monitoring progress over time. The health coach often acts as an inspirer and advisor on diet, exercise, sleep, and stress management. The profession is practiced both in private and public sectors, often at workplaces, gyms, wellness centers, or digitally. The work environment is characterized by close contact with people, flexibility, and a high degree of personal responsibility.
Salary development over time
Over the past three years, the salary for a health coach has developed positively. In 2022, the average salary was 31,926 SEK per month, increasing to 35 000 SEK in 2023 and further to 36 500 SEK in 2024. This represents a total increase of approximately 9.6% during the period. The biggest jump occurred between 2022 and 2023, which can be explained by increased demand for wellness services and a growing health awareness in workplaces. The salary increase has since stabilized, but the trend remains slightly upward. Education level and experience continue to influence salary levels, as do the sector and geographic location of the employer.
Health coach salary – complete overview
- Average salary: 36 500 SEK/month
- Lowest salary: 29,800 SEK/month (female, private sector, high school education)
- Highest salary: 44,600 SEK/month (male, public sector, post-secondary education)
- Average salary men: 40 200 SEK/month
- Average salary women: 35 800 SEK/month
- Women’s salary as % of men’s: 89%
- Hourly wage (average): 210 SEK
Education and qualifications
To work as a health coach, a post-secondary education in health, wellness, or behavioral sciences is usually required. Many choose vocational college programs or supplementary courses in areas such as motivational interviewing, nutrition, and training science. Practical experience and certifications are often advantageous, especially for those aiming to work independently or as consultants.
- Post-secondary education: YH or university programs, 1–3 years
- Certification: Wellness or coaching certificates are common
- Practical training: Internships or trainee periods are often included in the education
- Prerequisites: High school diploma, preferably with a focus on health or sports
- Online courses: Many supplement with digital education and self-study
Many health coaches work digitally today, offering advice via video calls, chat, or apps. This provides the freedom to reach clients nationwide and create flexible working days, but also requires digital skills and the ability to build trust remotely.
Common benefits and compensations
Health coaches often have access to wellness allowances, flexible working hours, and opportunities for professional development. Other common benefits include subsidized training, health checks, and sometimes bonus systems linked to results or customer satisfaction. In some cases, remote work and extra vacation days are also offered.
Competition and challenges
The competition for services as a health coach is currently quite high, as the profession attracts many with an interest in health and personal development. The Swedish Public Employment Service’s forecast shows a surplus of trained professionals nationally, but demand is expected to increase over the next five years. A challenge is to distinguish oneself in the market and demonstrate unique competence, especially for those wishing to work as independent entrepreneurs. Digitalization and new working methods also require continuous skills development. At the same time, the job market is broad, with opportunities in both private and public sectors, as well as in the wellness industry and corporate health services.
Tips for those who want to become a health coach
To succeed as a health coach, it’s good to be attentive and have strong communication skills, which make it easier to build trust with clients and understand their needs. Being organized and able to plan is crucial for managing multiple assignments and following up on individual goals. A strong drive and genuine engagement in health contribute to inspiring others and handling setbacks in the profession. It’s also wise to invest in ongoing education to stay updated on new methods and trends. Flexibility and digital competence are important qualities, especially as much of the advice is provided online. Building networks and collaborating with others can open new doors and create more career opportunities. Finally, patience and perseverance are valuable, as client results often take time, and progress occurs step by step.
Key facts about a health coach
- Education level: Usually post-secondary education (YH or university, 1–3 years)
- Work environment: Flexible, both digitally and on-site
- Demand: Limited today, but expected to increase over 5 years
- Number of job openings: 237 within the profession (May 2024)
- Gender distribution: Women earn 89% of what men do
Career paths and future prospects
After 3–5 years as a health coach, there are opportunities to specialize in areas such as corporate health, lifestyle counseling, or stress management. Some choose to further qualify as health strategists, occupational health specialists, or start their own business. The Swedish Public Employment Service’s forecasts show a short-term surplus of wellness consultants and health educators, but demand is expected to grow within five years. Digitalization and the increasing interest in sustainable lifestyles can contribute to creating more niche roles and new services within health and well-being. Opportunities to work in various sectors and formats—from employment to consultancy—are good for those who are flexible and continue their professional development.
Frequently asked questions about a health coach
- What does a health coach earn?
- A health coach has an average salary of 36 500 SEK per month. The salary range is between 29,800 SEK and 44,600 SEK depending on experience, education, and sector. - How do gender differences look for health coach salaries?
- Men earn on average 40 200 SEK, while women earn 35 800 SEK, which means women earn approximately 89% of men's salaries. - What education is required to become a health coach?
- Usually, post-secondary education in health or wellness is required, often via YH or university programs lasting 1–3 years, along with additional certifications. - What does the job market look like for health coaches?
- The job market currently has a surplus of trained professionals, but demand is expected to increase over the next five years according to the Swedish Public Employment Service. - Are there regional salary differences?
- Salary levels may vary depending on region, employer, and sector, but the national average salary is 36 500 SEK per month. - What are the most common workplaces for health coaches?
- Common workplaces include corporate health services, gyms, wellness companies, municipalities, or self-employment and consulting. - What does a health coach do in their daily work?
- A health coach works with advising, health plans, coaching conversations, and follow-up on clients' lifestyle changes.
Salary distributed by age and sector
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 31800 kr | 34600 kr | |
| 35-44 | 36200 kr | 37500 kr | |
| 45-54 | 36100 kr | 37300 kr | |
| 55-64 | 36200 kr | 37700 kr | |
| Snitt | 89% | 34700 kr | 36500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 100% | 27800 kr | 29600 kr |
| 25-34 | 103% | 36100 kr | 36300 kr |
| 35-44 | 103% | 39200 kr | 39300 kr |
| 45-54 | 101% | 41100 kr | 41300 kr |
| 55-64 | 96% | 42200 kr | 42500 kr |
| 65-68 | 39100 kr | 39100 kr | |
| Snitt | 102% | 39500 kr | 39700 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 98% | 36900 kr | 37600 kr |
| 35-44 | 97% | 41400 kr | 41700 kr |
| 45-54 | 109% | 43000 kr | 43400 kr |
| 55-64 | 84% | 47200 kr | 48500 kr |
| Snitt | 98% | 42600 kr | 43400 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 96% | 27000 kr | 29100 kr |
| 25-34 | 102% | 36400 kr | 36500 kr |
| 35-44 | 105% | 39200 kr | 39300 kr |
| 45-54 | 109% | 40100 kr | 40200 kr |
| 55-64 | 97% | 39500 kr | 39700 kr |
| 65-68 | 37500 kr | 37500 kr | |
| Snitt | 105% | 38500 kr | 38700 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 117% | 34600 kr | 34700 kr |
| 35-44 | 103% | 39000 kr | 39100 kr |
| 45-54 | 80% | 42100 kr | 42200 kr |
| 55-64 | 103% | 43800 kr | 43800 kr |
| 65-68 | 49000 kr | 49000 kr | |
| Snitt | 101% | 40300 kr | 40300 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 30200 kr | 34000 kr | |
| 35-44 | 34900 kr | 36800 kr | |
| 45-54 | 34400 kr | 35900 kr | |
| 55-64 | 34600 kr | 36500 kr | |
| Snitt | 33100 kr | 35500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 30200 kr | 34000 kr | |
| 35-44 | 34900 kr | 36800 kr | |
| 45-54 | 34400 kr | 35900 kr | |
| 55-64 | 34600 kr | 36500 kr | |
| Snitt | 33100 kr | 35500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| Snitt | 89% | 38700 kr | 40200 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 100% | 28200 kr | 29600 kr |
| 25-34 | 103% | 35100 kr | 35400 kr |
| 35-44 | 103% | 38100 kr | 38400 kr |
| 45-54 | 101% | 40800 kr | 41100 kr |
| 55-64 | 96% | 43100 kr | 44100 kr |
| Snitt | 102% | 38600 kr | 39000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 98% | 37800 kr | 38200 kr |
| 35-44 | 97% | 42300 kr | 42700 kr |
| 45-54 | 109% | 40800 kr | 41100 kr |
| 55-64 | 84% | 51000 kr | 55300 kr |
| Snitt | 98% | 42700 kr | 43900 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 96% | 28200 kr | 29600 kr |
| 25-34 | 102% | 35700 kr | 35900 kr |
| 35-44 | 105% | 37200 kr | 37400 kr |
| 45-54 | 109% | 36700 kr | 37100 kr |
| 55-64 | 97% | 40400 kr | 40600 kr |
| Snitt | 105% | 36700 kr | 37000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 117% | 30200 kr | 30500 kr |
| 35-44 | 103% | 37800 kr | 38000 kr |
| 45-54 | 80% | 51700 kr | 51800 kr |
| 55-64 | 103% | 42900 kr | 42900 kr |
| Snitt | 101% | 39700 kr | 39900 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 31700 kr | 34500 kr | |
| 35-44 | 34100 kr | 35700 kr | |
| 45-54 | 35600 kr | 36900 kr | |
| 55-64 | 36000 kr | 37600 kr | |
| Snitt | 89% | 33900 kr | 35800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 100% | 27500 kr | 29500 kr |
| 25-34 | 103% | 36400 kr | 36500 kr |
| 35-44 | 103% | 39400 kr | 39400 kr |
| 45-54 | 101% | 41200 kr | 41300 kr |
| 55-64 | 96% | 42000 kr | 42200 kr |
| 65-68 | 39100 kr | 39200 kr | |
| Snitt | 102% | 39700 kr | 39800 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 98% | 36600 kr | 37300 kr |
| 35-44 | 97% | 40900 kr | 41300 kr |
| 45-54 | 109% | 44000 kr | 44600 kr |
| 55-64 | 84% | 46100 kr | 46600 kr |
| Snitt | 98% | 42600 kr | 43200 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 18-24 | 96% | 25900 kr | 28600 kr |
| 25-34 | 102% | 36700 kr | 36700 kr |
| 35-44 | 105% | 39400 kr | 39500 kr |
| 45-54 | 109% | 40500 kr | 40500 kr |
| 55-64 | 97% | 39300 kr | 39400 kr |
| 65-68 | 37300 kr | 37300 kr | |
| Snitt | 105% | 38900 kr | 39000 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 117% | 35600 kr | 35600 kr |
| 35-44 | 103% | 39200 kr | 39200 kr |
| 45-54 | 80% | 41400 kr | 41500 kr |
| 55-64 | 103% | 44000 kr | 44000 kr |
| 65-68 | 49000 kr | 49000 kr | |
| Snitt | 101% | 40300 kr | 40400 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 30300 kr | 33900 kr | |
| 35-44 | 31200 kr | 33600 kr | |
| 45-54 | 33400 kr | 35200 kr | |
| 55-64 | 34700 kr | 36600 kr | |
| Snitt | 32000 kr | 34500 kr |
| Age | Base salary | Monthly salary | |
|---|---|---|---|
| 25-34 | 30300 kr | 33900 kr | |
| 35-44 | 31200 kr | 33600 kr | |
| 45-54 | 33400 kr | 35200 kr | |
| 55-64 | 34700 kr | 36600 kr | |
| Snitt | 32000 kr | 34500 kr |
About the data
All information displayed on this page is based on data from the Swedish Central Bureau of Statistics (SCB), the Swedish Tax Agency and the Swedish employment agency. Learn more about our data and data sources here.
All figures are gross salaries, meaning salaries before tax. The average salary, or mean salary, is calculated by adding up the total salary for all individuals within the profession and dividing it by the number of individuals. For specific job categories, we have also considered various criteria such as experience and education.
Profession Health coach has the SSYK code 3424, which we use to match against the SCB database to obtain the latest salary statistics.
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