2D graphics

What does a 2D Graphic Designer do? – Tasks and Work Environment

A 2D Graphic Designer works on creating digital images, illustrations, and graphic elements for video games, mobile applications, advertising, film, and websites. The tasks often include developing visual concepts, character design, environments, and user interfaces according to a style manual or in collaboration with other creatives. The role requires good ability to interpret briefs, understand target audiences, and work in teams with developers, animators, and project managers. The work environment is usually office-based with elements of hybrid work and periods of high tempo, especially before major deadlines or launches.

Salary Development Over Time

Over the past three years, the salary of a 2D Graphic Designer has shown some variation. In 2022, the average salary was 46,800 SEK per month, which decreased slightly to 45 700 SEK in 2023. This temporary decline can be explained by market adjustments after the pandemic and increased competition for assignments. In 2024, the average salary rose again to 47 700 SEK, representing an increase of about 4.4% from the previous year. Salaries are also influenced by factors such as experience, education level, and technological development in the industry. The demand for digital graphic designers has increased alongside a growing gaming and media industry, contributing to a positive long-term salary trend.

2D Graphic Designer Salary – Complete Overview

• Average salary: 47 700 SEK/month
• Lowest salary: 41,600 SEK/month (men), 42,100 SEK/month (women)
• Highest salary: 52,300 SEK/month (men), 44,900 SEK/month (women)
• Hourly wage: 287 SEK
• Gender differences: Men earn 49 000 SEK/month, women 44 500 SEK/month (91 % of men's salary)
• Regional differences: Data not available

Education and Qualifications

To work as a 2D Graphic Designer, a post-secondary education in graphic design, game development, or digital media is usually required. Many employers request a portfolio with work samples and experience with relevant software. Internships and trainee positions are common entry routes into the profession, and the industry values both formal education and self-taught skills.

• Post-secondary education: 2–3 years (vocational college, university or higher education)
• Courses and certifications: For example, Adobe Creative Suite, game graphics, or digital illustration
• Internships/Trainee: Common in training programs and valuable for networking
• Prerequisites: Basic knowledge of images, design, and digital tools
• Self-study/online: Many supplement with tutorials, online courses, and personal projects

Common Benefits and Compensation

In addition to base salary, benefits such as wellness allowances, flexible working hours, remote work options, and professional development through courses and conferences are often offered. Some employers in the gaming and media industries also offer bonuses for successful projects, pension schemes, and insurance.

Competition and Challenges

The competition for available positions as a 2D Graphic Designer is significant, especially with attractive employers and large gaming companies. Continuous skills development is necessary to stay updated on new technologies and design trends. The large number of trained graphic designers means that work samples and networking play a crucial role in recruitment. Another challenge is that the profession is often project-based, which can create job insecurity between assignments. The ability to work under pressure and meet tight deadlines is important for long-term success.

Tips for Aspiring 2D Graphic Designers

To succeed as a 2D Graphic Designer, it is good to combine creativity with technical skills and a strong sense of color and form. Building a diverse portfolio with personal projects and work samples demonstrates engagement and versatility, increasing chances of standing out in job applications. Precision and the ability to accept feedback are important qualities, as work often involves team-based rapid iterations. Actively seeking internships or freelance assignments provides valuable experience and industry contacts. Adaptability and curiosity about new tools and trends help keep skills current. Finally, perseverance is key, as the path to permanent employment can be winding but offers good opportunities for those who are goal-oriented.

Key Facts About 2D Graphic Designers

• Education level: Post-secondary education 2–3 years (YH, college or university)
• Work environment: Office-based, often hybrid work
• Employment type: Common with project-based and temporary contracts
• Demand: 620 job openings in 2024
• Special skills: Digital illustration, UI/UX, game graphics

Career Paths and Future Outlook

After several years of experience, a 2D Graphic Designer can advance to roles such as Lead Artist, Art Director, or specialize in areas like UI/UX design or concept art. Many choose to build a career in the gaming, advertising, or digital agency sectors, while others start their own business or work as freelancers. According to the Swedish Public Employment Service's forecasts, there is no precise assessment for this job title, but the broad category "Designer within games and digital media" shows strong demand with 620 job openings in 2024. The future outlook is considered stable, although competition for the most attractive positions is high. Continued digitalization and increased production of games and apps suggest that the profession will remain relevant in the job market.

Common Questions About 2D Graphic Designers

• What is the average salary of a 2D Graphic Designer?
  - The average salary for a 2D Graphic Designer is 47 700 SEK per month.
• What is the highest salary for a 2D Graphic Designer?
  - The highest salary is 52,300 SEK per month, applicable to male designers in the private sector with post-secondary education.
• What are the gender differences in salary for 2D Graphic Designers?
  - Women earn on average 44 500 SEK per month, which is 91 % of men's salaries.
• What education is required to become a 2D Graphic Designer?
  - Usually, a post-secondary education in graphic design, game development, or digital media of at least two years is required.
• What is the job market like for 2D Graphic Designers?
  - There are 620 job openings within the profession, but competition for attractive positions is high.
• Are there regional salary differences?
  - Data on regional salary differences for 2D Graphic Designers is not available.
• What personal qualities are valued in the profession?
  - Creativity, accuracy, teamwork skills, and adaptability are important qualities for a successful 2D Graphic Designer.